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Unpublished David Ogilvy Hardcover – October 21, 1987

by David Ogilvy (Author)
4.7 4.7 out of 5 stars 106 ratings
See all formats and editions
Presents memos, letters, speeches, papers, lists, and quotes regarding the author's successful career in advertising
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  1. Print length
    178 pages
  2. Language
    English
  3. Publisher
    Crown
  4. Publication date
    October 21, 1987
  5. ISBN-10
    0517566095
  6. ISBN-13
    978-0517566091
  7. See all details
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Customer reviews

4.7 out of 5 stars
106 global ratings

Customers say

Customers find the book insightful, with useful learnings. They say it's a good read and highly recommend it for smart and creative people.

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InsightsReadability
9 customers mention "Insights"9 positive0 negative

Customers find the book's insights excellent and wise. They say it's a joyful, quick, and inspirational read on work, culture, and leadership. Readers mention it's useful in regards to self-awareness and the ability to use tools. Additionally, they mention it's interesting about man-management and packed full of unique content.

"...Filled with small "stories" and very useful learnings. You don't have to read it back to back, just small chunks! Still VERY applicable!" Read more

"...I found it particularly useful in regards to self-awareness and the ability to use eccentricity to your benefit...." Read more

"...in - and in many ways created - no longer exists there are many excellent insights and wise advice in the book." Read more

"...Highly recommend for smart and creative people." Read more

3 customers mention "Readability"3 positive0 negative

Customers find the book very good.

"This is an amazing book. Filled with small "stories" and very useful learnings. You don't have to read it back to back, just small chunks!..." Read more

"Great book" Read more

"This is a very insightful man. A very good read.Just as important Thanks to Full Paper Jacket. speedy service, great customer service" Read more

Top reviews from the United States

Benjamin S.
5.0 out of 5 stars The best everyday read for anybody in advertising
Reviewed in the United States on June 10, 2016
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This is an amazing book. Filled with small "stories" and very useful learnings. You don't have to read it back to back, just small chunks! Still VERY applicable!
One person found this helpful
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Andrew Wilfred
5.0 out of 5 stars I found it particularly useful in regards to self-awareness and the ability to use ...
Reviewed in the United States on July 15, 2014
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It's an interesting read about man-management and trying to get the most out of people and out of yourself. I found it particularly useful in regards to self-awareness and the ability to use eccentricity to your benefit. All in all a great book, and not just for the ad-man.
2 people found this helpful
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Idphotodoc
5.0 out of 5 stars A succinct summary of life's lessons from one of the masters.
Reviewed in the United States on January 25, 2013
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Ogilvy is one of the mavens of advertising whose story demonstrates that a person's intellect is developed from multiple experiences. There is much common sense that is revealed by his writings. He knew how to develop the people he hired in such a way that they developed their own methods of solving problems that was unique to the individual. They were allowed to develop solutions that resulted in both success and failure, either result resulting in an increase in that person's knowledge and self confidence. This was in contrast to the "top down management" of most corporations today which results is developing personnel that are indistinguishable because they were molded that way. It was a refreshing read in 1986, and only small portions are outdated today.
2 people found this helpful
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Ken Nielsen
4.0 out of 5 stars Good
Reviewed in the United States on January 13, 2013
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This book collects memos, letters and notes by Ogilvy which he was at O&M.
In some ways more interesting than Confessions of an Advertising Man, as the stuff was not written for publication.
Though the advertising business Ogilvy worked in - and in many ways created - no longer exists there are many excellent insights and wise advice in the book.
4 people found this helpful
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RH
5.0 out of 5 stars Find out why his work is admired by so many
Reviewed in the United States on January 6, 2015
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Big fan of david ogilvy and his company. I find all of his work fascinating including this one. If you want to think like an advertising giant, then give this book a shot. Highly recommend for smart and creative people.
4 people found this helpful
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Raymond Lombardi
5.0 out of 5 stars Good reading
Reviewed in the United States on June 12, 2019
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Great book
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David
5.0 out of 5 stars I've read quite a few of Ogilvy's books and often ...
Reviewed in the United States on October 19, 2014
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I've read quite a few of Ogilvy's books and often find they all contain the same content. This one was completely fresh and packed full of unique content, which bring you closer to really knowing this advertising genius.
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pilotSteve
5.0 out of 5 stars A marketing classic"!
Reviewed in the United States on June 8, 2016
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Truly a masterpiece of, and about, writing compelling stories and promoting. When I need to inspire my writing, this one of my go-to classics.
2 people found this helpful
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Top reviews from other countries

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Sabby
5.0 out of 5 stars Interesting quotes.
Reviewed in Canada on March 12, 2022
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I'm enjoying this book because of the short meaningful quotes.
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Sélim NIEDERHOFFER
5.0 out of 5 stars Le complément indispensable à On Advertising
Reviewed in France on March 24, 2023
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Un livre parfait pour se rendre compte qu'un bon copywriter apporte du soin à tous ses textes. A tous ses discours.
J'utilise de nombreuses leçons de cet Unpublished dans les formations en copywriting que je donne avec Les Mots Magiques ! Encore une fois, le titre de Père de la pub d'Ogilvy ne se dément pas.
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Sélim NIEDERHOFFER
5.0 out of 5 stars Le complément indispensable à On Advertising
Reviewed in France on March 24, 2023
Un livre parfait pour se rendre compte qu'un bon copywriter apporte du soin à tous ses textes. A tous ses discours.
J'utilise de nombreuses leçons de cet Unpublished dans les formations en copywriting que je donne avec Les Mots Magiques ! Encore une fois, le titre de Père de la pub d'Ogilvy ne se dément pas.
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user
5.0 out of 5 stars good read
Reviewed in India on January 29, 2019
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good read
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Amazon Customer
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on August 2, 2018
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First rate book!
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CyberFonic
5.0 out of 5 stars Great insightful read
Reviewed in Australia on March 1, 2020
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I enjoyed this book very much. But I think "Confessions of an Ad-Man" to be better.
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