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Nigel Cross

Design Thinking: Understanding How Designers Think and Work Paperback – May 15, 2011

by Nigel Cross (Author)

77 ratings

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There is a newer edition of this item:

Design Thinking: Understanding how designers think and work
$75.00
This title will be released on June 15, 2023.

Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious “design ability.” Focusing on what designers do when they design, Design Thinking is structured around a series of in-depth case studies of outstanding and expert designers at work, interwoven with overviews and analyses. The range covered reflects the breadth of design, from hardware and software design, to architecture and Formula One. The book offers new insights and understanding of design thinking, based on evidence from observation and investigation of design practice. Author Nigel Cross, considered one of design's most influential thinkers, goes to the heart of what it means to think and work as a designer. The book is an ideal guide for anyone who wants to be a designer or to know how good designers work in the field of contemporary design.

Print length

192 pages
Language

English
Publisher

Berg Publishers
Publication date

May 15, 2011
Dimensions

6 x 0.37 x 9 inches
ISBN-10

1847886361
ISBN-13

978-1847886361
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Editorial Reviews

Review

"Nigel Cross is widely recognised as the leading figure of his generation in design research. In this book he has produced an accessible, lucid and authoritative description of designers' thought processes and strategies, which is essential reading for understanding design." --Michael Tovey, Coventry University "Mixing analysis with case studies, Nigel Cross provides a succinct introduction to 'design thinking'. His message-- that creativity can be taught, nurtured and developed--should empower even the most elementary design students." --Elizabeth Guffey, Purchase College "This book proves that Nigel Cross is truly one of the leading thinkers who are working hard to establish the body of knowledge for design." --Lee Kun-Pyo, Korea Advanced Institute of Science and Technology

About the Author

Nigel Cross is Emeritus Professor of Design Studies, Open University, UK. He has vast experience as a design teacher and an international reputation as a design scholar through books such as Designerly Ways of Knowing and Analysing Design Activity, and editorship of the leading research journal Design Studies.

Product details

Publisher ‏ : ‎ Berg Publishers (May 15, 2011)
Language ‏ : ‎ English
Paperback ‏ : ‎ 192 pages
ISBN-10 ‏ : ‎ 1847886361
ISBN-13 ‏ : ‎ 978-1847886361
Item Weight ‏ : ‎ 8.4 ounces
Dimensions ‏ : ‎ 6 x 0.37 x 9 inches

Best Sellers Rank: #1,187,610 in Books (See Top 100 in Books)
- #974 in Textile & Costume (Books)
- #2,613 in Fashion Design

Customer Reviews:
77 ratings

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Customer reviews

4.3 out of 5

77 global ratings

5 star		58%
4 star		27%
3 star		7%
2 star		3%
1 star		5%

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Top reviews from the United States

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Alex Nolan

A fun, entertaining read

Reviewed in the United States on April 13, 2019

Verified Purchase

I could read this tiny book over and over again. Nigel Cross presents case studies to pin down the foundations of design thinking, exploring designers and their guiding principles. This book has changed my whole outloook on design, and makes me excited to design for myself. I am not a designer by trade, but this has helped me to see the design aspect in lots of the things I do. A great read!

Helpful

Kurt Fehlhauer

A good primer on design thinking

Reviewed in the United States on December 9, 2018

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A good primer for anyone who works with designers and wants to understand how designers think. This is a short book, around 150 pages, so don't expect an exhaustive tome on the subject. Recommended for anyone who has to build/design stuff from scratch. I found it It useful to understand the similarities in the design process in different fields and internalize how they can be applied to my own.

Helpful

rudy de la torre

Nice quick read into the minds of some of the ...

Reviewed in the United States on February 28, 2018

Verified Purchase

Nice quick read into the minds of some of the most prolific designers that do not enter the mainstream conversation.

One person found this helpful

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Jack Baum

interestingly written

Reviewed in the United States on September 8, 2013

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interesting to read and motivational while also analytical for understanding the design process in general. A good, easy read, even enjoyable.

3 people found this helpful

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TamTam

Total waste of time and money

Reviewed in the United States on October 8, 2018

Verified Purchase

DO NOT PURCHASE!! I rarely leave reviews but I was so disappointed and let down by the existing reviews for this book that I felt it was my duty to add a truthful review.

This is possibly the worst money I have ever spent on anything. Poorly written, boring, theoretical, and generally not useful. Look up some articles for free instead- you're likely to find a clearer explanation, better examples, and more practical information.

5 people found this helpful

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Terry Young

Amazing book on design

Reviewed in the United States on February 17, 2014

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Fantastic book on how great designers think and develop their 'skill set'. Reading it for an instructional design course but applies to any type of design

3 people found this helpful

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Kim A

Five Stars

Reviewed in the United States on February 1, 2016

Verified Purchase

A good read. Enjoyed learning how other designers think and the processes they use.

Reviewed in the United States on November 24, 2013

Verified Purchase

A great instructional design book. I love the kindle option. I Wish all my text books were available for kindle.

Helpful

Top reviews from other countries

Graham

Great book

Reviewed in the United Kingdom on December 16, 2020

Verified Purchase

Got this as a reader for an open learning course - its a great book, easy to read and very though provoking with the way that it has been presented. This is unpretentious in its use of research with acknowledgements to all involved.

One person found this helpful

Amazon Customer

Design thinking; From the original origin of the term

Reviewed in the United Kingdom on May 29, 2016

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This book is a wholesome and genuine attempt to describe what goes on in the mind of designers at work. It succeeds largely because the authors substantial research portfolio has provided a sound foundation for the book and beacuse the examples of designers work are highly relevant and interesting.
This is a must read for anyone who wants to understand design thinking and the book provides a solid counterbalance to a lot of the hype and ill informed opinions on the subject that abounds on the internet.
The author touches tantalisingly on the subject of non-verbal thought on page 116 but does not develop this thinking much further. The role of non-verbalising, visualisation and the disturbing of the creative processes by verbal overshadowing are worthy of further exploration and research.
In some ways this is a remarkable little book, full of valuable insights and much closer to its subject than many published opinions about design thinking. I expect to refer to this book frequently in my own work and reflections. Highly recommended for anyone who genuinly want to understand how designers think.
The subject matter deserves a larger format book with more illustrations and visualisations, but this is in no way a criticism of the author or the contents of this book.

4 people found this helpful

Melissa Cherry

Very helpful

Reviewed in the United Kingdom on August 15, 2021

Verified Purchase

Used it for my university work and found it very easy to digest and use

Miguel A. Nacenta

Clear and solid. Collects an impressive amount of knowledge ...

Reviewed in the United Kingdom on August 1, 2015

Verified Purchase

Clear and solid. Collects an impressive amount of knowledge. I did learn from this and it is insightful about how designers think.
I just hope that the number of samples in the studies was much larger, since I suspect many of the findings might be just anecdotes.
Overall totally worth it if you need to reflect and understand the processes and thinking of designers.

Christian Sonne

Very very ok

Reviewed in the United Kingdom on May 5, 2016

Verified Purchase

Very very ok. Maybe basic stuff, but you need to know about it when you study design.

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