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Details

Brand

Apple

Connectivity Technology

Bluetooth, Wifi

Connector Type

HDMI

Resolution

4k

Supported Internet Services

Netflix, HBO Max, Amazon Prime Video, Disney+

Controller Type

Remote Control

Color

Black

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Description

The new Apple TV 4K brings the best shows, movies, sports, and live TV—together with your favorite Apple devices and services. Now with 4K High Frame Rate HDR for fluid, crisp video. Watch Apple Originals with Apple TV+. Experience more ways to enjoy your TV with Apple Arcade, Apple Fitness+, and Apple Music. And use the new Siri Remote with touch-enabled clickpad to control it all.

Features & details

Features

Dolby Atmos for immersive, room-filling sound
A12 Bionic chip gives a big boost to audio, video, and graphics, for even better game and app experiences
4K High Frame Rate HDR with Dolby Vision for fluid, crisp video
Apple Original shows and movies from Apple TV+
The latest hits from Disney+, Amazon Prime Video, HBO Max, and more
More ways to enjoy your TV with Apple Arcade, Apple Fitness+, and Apple Music
The new Siri Remote with touch-enabled clickpad
Private listening with up to two sets of AirPods
Use AirPlay to share photos, videos, and more from your iPhone, iPad, and Mac on your TV
Get a live view of your HomeKit-enabled cameras and control your smart home accessories

Product information

Product Dimensions

‎6.1 x 5.8 x 2.8 inches

Item Weight

‎1.83 pounds

Manufacturer

‎Apple

ASIN

‎B0933D3SN6

Item model number

‎MXGY2LL/A

Batteries

‎1 Lithium Ion batteries required. (included)

Date First Available

‎April 30, 2021

Memory Storage Capacity

‎32 GB

UPC

‎190199532724

Additional Information


Apple TV 4K From: -
Apple TV From: -

	Ratings	Capacity	Video Output	Audio Output	Processor	Siri Remote (2nd generation)
	(19,357)	32GB, 64GB	2160p, Dolby Vision and HDR10	Up to Dolby Digital Plus 7.1 surround sound	A12 Bionic chip with Next-generation Neural Engine
	(5,365)	32GB	1080p	Up to Dolby Atmos 360-degree cinema sound	A8 chip with 64-bit architecture

Top Brand: Apple

Highly Rated

100K+ customers rate items from this brand highly

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100K+ orders for this brand in past 3 months

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Customer reviews

4.8 out of 5

19,357 global ratings

Customers say

Customers like the quality, ease of use, image quality and speed of the standalone streaming media player. For example, they mention it's a great product, easy to set up and use, intuitive and produces fantastic image quality. Some appreciate the speed. Opinions are mixed on remote control and value.

AI-generated from the text of customer reviews

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Quality Ease of use Image quality Speed Value Remote control

377Customers mention

327Positive

50Negative

Customers like the quality of the streaming media player. They mention that it's a great product, performs well, and is perfect in every sense. They appreciate the quality hardware and software, and the ease of use, elegance, and reliability of the product. Some appreciate the well optimized tvOS and convenience it offers.

AI-generated from the text of customer reviews

"...The darks, the brightness, the overall quality looks clearer. Not sure how Apple did it, but their 4k looks better lol...." Read more

"...The remote is great, and lasts forever, though I wish it charged via USB-C rather than lightning...." Read more

"...All in all, this is a capable streaming console that is a step up over Roku and certainly a step up over Chromecast (one of our TVs has Chromecast)...." Read more

"...Love throwing videos from my phone directly to the tv. The plug into the wall is slim and doesn’t take up much space...." Read more

216Customers mention

198Positive

18Negative

Customers find the Apple TV very easy to use, simple, and intuitive. They appreciate the convenience and ease of use it offers. Customers also mention that the process of rebooting is quick and easy.

AI-generated from the text of customer reviews

"...Every couple of days it abruptly reboots but the process is quick and grandson briefly complains about being kicked out of youtube...." Read more

"...The Apple TV instantly makes your TV feel brand new. It's more intuitive, lightning-fast, and has much greater capabilities than a normal TV OS...." Read more

"...It was reasonably easy to set up. The Samsung TV did not recognize it right away, but after fiddling with its settings (manual input), it did...." Read more

"Easy to set up and use. Once you download and login to your apps, it’s quick and simple to move around...." Read more

168Customers mention

159Positive

9Negative

Customers are satisfied with the image quality of the product. They mention that the occasional 4K video looks excellent on this platform, it produces fantastic image quality, and the crisp display is an upgrade to the previous version. The 4K quality is decent, an improvement over older models, and setup is easy.

AI-generated from the text of customer reviews

"...The quality of the image and sound (on a new high end LG TV) is the same on Firestick and Apple...." Read more

"...But the color balance and 4K on the Apple TV, looks better than my 4K tv and better than the 4k streaming on my gaming console...." Read more

"...The Apple TV 4K is an improvement over all of them, offering smoother streaming experience that is perceptible both in terms of 4K HDR and HD..." Read more

"...4K 60p playback is now possible, and h.265 [HEVC] and HDR video is now supported. (HEVC and HDR were supported in the previous 4K model as well.)..." Read more

162Customers mention

125Positive

37Negative

Customers like the speed of the streaming media player. They say the interface is very fast, responsive, and doesn't lag. They also appreciate the snappy processing power and the faster connection time. Additionally, customers mention that the product has a much faster start up and switching between apps than any other streamer.

AI-generated from the text of customer reviews

"...It’s quick! And the airplay works! So I just have to get this again, which I’m fine with at this point...." Read more

"...Games look good and there is no lag (the A12 Bionic chip is good enough to handle even the more demanding types)...." Read more

"Easy to set up and use. Once you download and login to your apps, it’s quick and simple to move around...." Read more

"...upgrades are worth mentioning: Wifi 6 [AX] offers the fastest wireless connectivity currently available, assuming you have a Wifi 6 router...." Read more

123Customers mention

86Positive

37Negative

Customers are mixed about the value of the standalone streaming media player. Some mention it's a great product and worth every penny spent. They say it'll be an excellent choice for ditching expensive cable TV. However, some customers feel it'd be better if it included HDMI passthrough.

AI-generated from the text of customer reviews

"...Addendum: The new Apple TV 4K is out and has a good introductory price and great reviews. Try that one instead of this one." Read more

"This thing is awesome...." Read more

"...At first I thought the Apple TV was overpriced. Especially for me, since I have a gaming console with all my 4k video streaming...." Read more

"...I have to say that the price is well worth it...." Read more

222Customers mention

100Positive

122Negative

Customers are mixed about the remote control. Some mention that it's great, the new remote is a big improvement over the previous ones, and the setup was easy. They say the remote instantly learns your TV and you get automatic volume and power control. However, others say that it sucks, it'd not respond when clicking at times, and that the directional pad on the remote is too sensitive.

AI-generated from the text of customer reviews

"The main issue I had with this was the remote is really sensitive. But I think it’s able to be adjusted in the settings...." Read more

"...The remote is great, and lasts forever, though I wish it charged via USB-C rather than lightning...." Read more

"...More notes on the Shield:- The remote broke within 3 months- Smartphone app for the remote loses connection quite often-..." Read more

"...The remote works well, has a sturdy build quality, and logically arranged. The remote doesn’t require batteries and is rechargeable...." Read more

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Top reviews from the United States

Conspicuous Consumer

Verified Purchase

Compared to Fire Stick - Free 3 Month Apple+ at Best Buy

Reviewed in the United States on August 30, 2022

Style: 4KSize: 32 GB

16 month Update - I just got the latest Fire stick and it's harder than ever to navigate. I had to watch videos to try to get this new one to work like the last one and I still haven't gotten the screensaver to work right nor have I gotten it to work as well with my LG... See more

16 month Update - I just got the latest Fire stick and it's harder than ever to navigate. I had to watch videos to try to get this new one to work like the last one and I still haven't gotten the screensaver to work right nor have I gotten it to work as well with my LG remote. So I'm upping the Apple review to 5 stars.

12 Month Update - Ended up subscribing to an Apple Family Plan so have access to their shows all the time. This device is still working well on the guest room TV and is easy for the grandkids (and old people) to use. No complaints.

6 Month Update: Using daily on the guest room TV and is working so well, I ended up subscribing to Apple+. Every couple of days it abruptly reboots but the process is quick and grandson briefly complains about being kicked out of youtube.

4 Month Update: Updating the software took about 15 minutes on a wireless network with 400 Mbps download. I was going to test the download speed but discovered that there is no web browser for Apple TV. There is an app you can get that will allow you to access other apps but I wasn't in the mood to bother. The Apple TV box, however, has an Ethernet port so I could connect it directly to the router for faster speeds.

Works as advertised. Easy to setup. I laid my iPhone next to it and it got what it needed in less than a minute. It worked out of the box with my LG control but doesn't work with the generic control the spouse uses.

The quality of the image and sound (on a new high end LG TV) is the same on Firestick and Apple. I did watch a video that showed me how to improve the vidio and audio on the Apple interface but I couldn't see any difference after making suggested changes.

I'm a long time Amazon Fire Stick user (upgrade each time a new stick comes out) but that darned stick fails almost daily and I have to go to the TV to manually restart it. I still have it running but stuck the Apple TV on another HDMI plug. After spending some time setting the Apple TV up to suit me, I still use the Fire Stick interface as my first choice but switch to Apple when the Fire Stick fails. Setting up the Apple interface also led me to make some useful changes on the Fire Stick interface.

Probably because I'm familiar with Fire's busy screen and have it organized to suit me, I find the Apple screen too simplistic. If I was choosing one to buy for someone less tech savvy, I'd get the Apple. If I have guests, I'll set the Apple up on their TV. If the Apple TV wasn't so expensive, I'd buy one now for my brother.

I do not like the remote. It has a hair trigger that causes it to move the cursor if you look at it sideways. But my LG remote works fine so I put the Apple remote away.

I was very surprised the Apple TV didn't come with more than a 7 day free trial of Apple+. However, I got a 3 month free trial for no cost from Best Buy. Apple+ gets you free access to their proprietary programs, nothing more. Because I have most of the movies I want to view in file format, I'm unlikely to benefit from having access to Apple+. I got a one year free subscription when I bought my Macbook and never used it.

Bottom line - Better choice for new streamers, nothing better for experienced Fire Stick users.

Addendum: I like Apple+ better than I thought I would. I will still let it expire after the three free months but we have binge watched a half dozen series.

Addendum: The new Apple TV 4K is out and has a good introductory price and great reviews. Try that one instead of this one.

83 people found this helpful

Helpful

ChomChom

Verified Purchase

Great

Reviewed in the United States on August 1, 2021

Style: 4KSize: 32 GB

The main issue I had with this was the remote is really sensitive. But I think it’s able to be adjusted in the settings. So I got it for an education app I’m using to help with studying for some school topics; Udemy. The app ended up just being airplay, which is... See more

The main issue I had with this was the remote is really sensitive. But I think it’s able to be adjusted in the settings.

So I got it for an education app I’m using to help with studying for some school topics; Udemy. The app ended up just being airplay, which is stupid. The Udemy app wasn’t actually a content accessing usable app. It opens and says to download the real app on your phone and stream it through airplay. So I returned the Apple TV 4k and got a roku streaming plus, since I could just use that for airplay and it’s way cheaper. I have a gaming console that has all my video streaming apps in 4K, so I thought Apple TV 4K would be a waste of money for just airplay.

Well, the roku is horrible!!!! Cascading problems with the device, remote, connection, and the airplay works 20% of the time after restarts and troubleshooting each time I try to use it, and sometimes having to do troubleshooting mid-use because it cut off and stops working while I was streaming. Full roku review on the roku streaming plus page.

Now I’m waiting for amazon to finish my Apple TV 4K return, so I can turn around and repurchase it. Because roku was so bad that I don’t want to try any other devices or dongles lol. And the Apple airplay approved lists on apple’s site, is small for what I need. And now I feel like a crazy buyer, because I’ve never done this before with purchasing, returning, and then repurchasing the same item lol. I feel guilty like I did something wrong; like walking out a store without buying something lol.

At first I thought the Apple TV was overpriced. Especially for me, since I have a gaming console with all my 4k video streaming. But it does come in handy and uses way less energy to operate, compared to my console. For streaming, the real apps you have access to, the stability and stronger connection, the better quality video and audio. It’s quick! And the airplay works! So I just have to get this again, which I’m fine with at this point. I will probably not want to buy outside of apple’s ecosystem if I don’t have to, going forward. So I 100% recommend Apple TV 4K lol.

Edit: still 5 stars. But the color balance and 4K on the Apple TV, looks better than my 4K tv and better than the 4k streaming on my gaming console. Colors look noticeably better. The darks, the brightness, the overall quality looks clearer. Not sure how Apple did it, but their 4k looks better lol. I found out by watching the same 4k and 8k videos on YouTube. Yes, I only have a 4k tv, but the 8k videos have nice demos as well. Also noticed this streaming Netflix. Those are the only tests I’ve done.

16 people found this helpful

Helpful

William E.

Verified Purchase

Make a Slow or Old TV Feel Brand New!

Reviewed in the United States on December 8, 2023

Style: 4KSize: 64 GB

I had an LG TV from 2022 with a great panel, but the interface was slow and annoying. The Apple TV instantly makes your TV feel brand new. It's more intuitive, lightning-fast, and has much greater capabilities than a normal TV OS. The remote is great, and lasts forever,... See more

I had an LG TV from 2022 with a great panel, but the interface was slow and annoying. The Apple TV instantly makes your TV feel brand new. It's more intuitive, lightning-fast, and has much greater capabilities than a normal TV OS. The remote is great, and lasts forever, though I wish it charged via USB-C rather than lightning. For only $150 on sale, this was one of the easiest purchases I've made. I recommend getting the 64 GB model rather than the 32 GB model, as the latter doesn't have an ethernet jack, which I found useful for the best streaming quality without interruptions. Also, the way AirPlay works seamlessly compared to the built-in AirPlay that new TVs come with was a huge bonus. Alongside AirPlay, the way that you can control your TV right from your iPhone without having to download and install some other clunky app is much appreciated.

7 people found this helpful

Helpful

Wyrd2010

Verified Purchase

An improvement over Roku!

Reviewed in the United States on August 8, 2022

Style: 4KSize: 32 GB

We've been using Roku on our home TVs for the past 6-7 years and we've tried virtually all types - the Roku 4K streaming sticks, the Premiere +, and the Roku Ultra. The Apple TV 4K is an improvement over all of them, offering smoother streaming experience that is... See more

We've been using Roku on our home TVs for the past 6-7 years and we've tried virtually all types - the Roku 4K streaming sticks, the Premiere +, and the Roku Ultra. The Apple TV 4K is an improvement over all of them, offering smoother streaming experience that is perceptible both in terms of 4K HDR and HD content.

Roku is probably a bit easier to navigate, as some of the buttons on the Apple TV remote are strangely placed, but our Samsung TV remote actually doubles as another remote, and if you have iOS devices, they can easily become remotes too.

The Apple TV console itself is a heavier than the Roku consoles. During streaming and gaming, it gets warm, but so does Roku. It was reasonably easy to set up. The Samsung TV did not recognize it right away, but after fiddling with its settings (manual input), it did. If you have an iOS device, you can very quickly transfer account and wi-fi info to the console, and also use the iOS device to type in passwords, etc.

The only con at this point is the free space. After the initial setup, you will likely only have somewhere between 19 and 21 GB left, so if you want to download games from the Apple Arcade - there won't be much space to do so. Pairing an Xbox controller was relatively easy (but I had to unpair it first from another iOS device). Games look good and there is no lag (the A12 Bionic chip is good enough to handle even the more demanding types). 32 GB (29.5 GB really), however, is too little (if you care about games) and will quickly fill up.

All in all, this is a capable streaming console that is a step up over Roku and certainly a step up over Chromecast (one of our TVs has Chromecast). It is much pricier than both, which is another con, but seems worth the additional investment.

34 people found this helpful

Helpful

Christian B.

Verified Purchase

Great Product!

Reviewed in the United States on April 6, 2024

Style: 4KSize: 32 GB

Easy to set up and use. Once you download and login to your apps, it’s quick and simple to move around. Love throwing videos from my phone directly to the tv. The plug into the wall is slim and doesn’t take up much space. Wish I could just plug the power cord to the remote... See more

Easy to set up and use. Once you download and login to your apps, it’s quick and simple to move around. Love throwing videos from my phone directly to the tv. The plug into the wall is slim and doesn’t take up much space. Wish I could just plug the power cord to the remote directly into the box but at least I get a charging cord. Overall the product is great. It has become a major part of our entertainment and hosting needs.

Helpful

tlinn-com

Verified Purchase

Worth it! Love it!

Reviewed in the United States on May 29, 2021

Style: 4KSize: 64 GB

There has been much debate within the Apple community as to whether or not this upgrade to the previous Apple TV is "good enough". The answer really depends on what you wanted this new version to be and to do. For me, the answer is an easy yes. It is exactly what I was... See more

There has been much debate within the Apple community as to whether or not this upgrade to the previous Apple TV is "good enough". The answer really depends on what you wanted this new version to be and to do. For me, the answer is an easy yes. It is exactly what I was hoping for. (I'm coming from the 2015 full HD Apple TV rather than the more recent 4K version.) I use my three Apple TVs primarily for media consumption: YouTube, Plex, Amazon Prime, and Spotify.

What I wanted more than anything was an upgrade to the previous remote design. Mission accomplished. This remote design is awesome, much better than the previous design which frustrated me every single time I used it. It is larger, heavier, and better looking. The button action is more defined. Most important, its design makes it easy to move around an app's interface with precision—something the previous remote was never good at. Want to move forward or backward in a video? No longer are you fighting a menu pop up or an information screen that prevents you from doing what you intended.

Beyond the new remote, which is available separately for older Apple TVs, is upgraded video capabilities. 4K 60p playback is now possible, and h.265 [HEVC] and HDR video is now supported. (HEVC and HDR were supported in the previous 4K model as well.) This is a great thing as 4K60, h.265, and HDR video is becoming increasingly common.

Two other upgrades are worth mentioning: Wifi 6 [AX] offers the fastest wireless connectivity currently available, assuming you have a Wifi 6 router. Also, Thread. Thread is a relatively new protocol for allowing Thread-enabled devices to communicate faster and more reliably in a smart home. The 2021 Apple TV is the second Apple device to support the protocol after the HomePod Mini.

What is missing? For me, nothing. Some gamers hoped the next Apple TV would be a device that competed with a PlayStation or XBox for gaming. That device may still be coming but this isn't it.

The bottom line is this: I love everything about this Apple TV. It is an easy recommend for anyone with the 2015 Full HD Apple TV. 2017 4K Apple TV owners have a tougher decision between simply buying the new remote or replacing the entire Apple TV. If you need 4K60 playback, Wifi 6, or Thread, pay the extra money and get the 2021 Apple TV. But if you're budget limited or just don't see the value in any of the other new features, simply replacing the old remote with the new one will leave you very happy.

77 people found this helpful

Helpful

jskproduction

Verified Purchase

Best streaming device I've used so far!

Reviewed in the United States on August 29, 2022

Style: 4KSize: 32 GB

00:11

(**My unit had audio stutter issue initially, but that went away after a restart.) I've used all the major streaming devices including NVIDIA shield, Roku ultra and Amazon Firestick 4K. If you are part of... See more

(**My unit had audio stutter issue initially, but that went away after a restart.)

I've used all the major streaming devices including NVIDIA shield, Roku ultra and Amazon Firestick 4K.

If you are part of the Apple ecosystem, this product is a no-brainer. BUT, even if you are not (I'm a Samsung user), Apple TV 4K is the best option out there so far.

While I think Firestick & Roku Ultra are cost-friendly options, I don't think the quality and the performance is up to par as the Shield or AppleTV 4K, so here's my experience with the Shield --

NVIDIA Shield vs Apple TV 4K

UI:
Shield
- Android UI is easy to use and provides a lot of options for apps & customization
- Relatively snappy UI, although it suffered from freezes once every while

Apple TV
- Apple's own OS. Simple, easy to use, great integration with other iOS devices. Snappy & no bugs or stutters after the initial issue mentioned above

Image quality:
- Both great, but slight edge to AppleTV 4K. Much less ghosting issue in dark scenes on my projector

Other features:
Shield:
- Can play AAA video games with Geforce Now without needing a PC/console (requires high speed & reliable internet connection and the image quality will be limited to 720p I believe)

Apple TV:
- Apple Arcade games + SteamLink to stream from PC

Audio:
- Audio produced by Apple TV sounds a lot better than from my Shield. Both when using Sony HT-A9 or Onkyo AVR with 5.1 passive speaker setup, Apple TV's audio sounded richer and fuller in tone even when playing same Dolby Atmos content.

More notes on the Shield:
- The remote broke within 3 months
- Smartphone app for the remote loses connection quite often
- The OS sometimes messes with my projector's software, making it necessary to reset the projector to its factory setting

Needless to say, I'm selling my Shield and keeping the AppleTV 4K as my main streaming device. Try it out youself to see the difference.

P.S. Apple supposedly is coming out with a new Apple TV later this year. Might be a good idea to hold off on your purchase so that you can buy the more 'updated' version.

Update:
When used with HDFury VRROOM, the audio gets messed up in varying degrees depending on which app I'm using. YouTube seems to be playing everything fine, but Netflix, Disney+, Peacock all seem to be outputting partial or no sound at all. This did not happen with any other streaming device.

10 people found this helpful

Helpful

D. H

Verified Purchase

Better than most alternatives

Reviewed in the United States on August 13, 2023

Style: 4KSize: 64 GB

This is my second Apple TV; I bought the first one about 6 months ago for the living room. This one replaces the stick in the bedroom that kept updating & installing mandatory apps, became more sluggish with each update, and really struggled playing apps that weren’t Prime... See more

This is my second Apple TV; I bought the first one about 6 months ago for the living room. This one replaces the stick in the bedroom that kept updating & installing mandatory apps, became more sluggish with each update, and really struggled playing apps that weren’t Prime Video.

Pros
Easy setup with an iPhone. The interface is clean & simple with no mandatory bloatware that can’t be uninstalled. The remote works well, has a sturdy build quality, and logically arranged. The remote doesn’t require batteries and is rechargeable. Charge once and it’s good for about a month.

Cons
I changed the remote setting to click only because the default touch function was a bit sloppy. It’s also one of the priciest options out there.

If you own other Apple products this product will feel very familiar. It’s simple to use, responsive & doesn’t lag, & can be controlled with an iPhone.

16 people found this helpful

Helpful

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