Renée Mauborgne is the Co-Director of the INSEAD Blue Ocean Strategy Institute and The INSEAD Distinguished Fellow and a professor of strategy at INSEAD. Mauborgne served on President Barack Obama’s Board of Advisors on Historically Black Colleges and Universities (HBCUs) for the President’s two terms. She is also a Fellow of the World Economic Forum. Her book Blue Ocean Strategy, co-authored with W. Chan Kim, has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written. She is also a co-author of the New York Times and #1 Wall Street Journal bestseller, Blue Ocean Shift.

Mauborgne is ranked #1 most influential management thinker in the world in the Thinkers50 listing of the World’s Top Management Gurus. She is the first woman ever to top the ranking. She was named among the world's top 5 best business school professors in 2013 by MBA Rankings. Mauborgne received the Nobels Colloquia Prize for Leadership on Business and Economic Thinking 2008.

To learn more, visit www.blueoceanstrategy.com.

W. Chan Kim is the Distinguished Professor of Strategy and International Management Emeritus and the Co-Director of the INSEAD Blue Ocean Strategy Institute.

He is the co-author of Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs, and the over 4 million copy global bestseller Blue Ocean Strategy, which is recognized as one of the most iconic and impactful strategy books ever written, and the New York Times, #1 Wall Street Journal, USA Today, and Los Angeles Times bestseller Blue Ocean Shift.

To date, blue ocean strategy and blue ocean shift teaching materials have been adopted by over 2800 universities across the globe. In 2022, Harvard Business Review selected Blue Ocean Strategy as one of the most influential and innovative articles published in Harvard Business Review over the last 100 years. And in 2023 Kim along his colleague Renée Mauborgne were honored as two of the four leading thinkers in the 100 years of Harvard Business Review’s publication for the global impact of their paradigm-breaking body of research and ideas.

Kim has published numerous articles in top academic and managerial journals including Academy of Management Journal, Management Science, Organization Science, Strategic Management Journal, Administrative Science Quarterly, Journal of International Business Studies, Harvard Business Review, MIT Sloan Management Review, The Wall Street Journal, The New York Times, and The Financial Times, among others. The Journal of International Management recognizes Kim as one of the world’s most influential academic journal authors in global strategy.

Kim is the recipient of numerous academic and management awards including the Nobels Colloquia Prize for Leadership on Business and Economic Thinking, the Carl S. Sloane Award by the Association of Management Consulting Firms, the Leadership Hall of Fame by Fast Company, the Eldridge Haynes Prize for the best original paper by Academy of International Business, among others. He along with his colleague Renée Mauborgne was named the most influential management thinker in the world by Thinkers50.

To learn more, visit www.blueoceanstrategy.com.