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A History of Graphic Design 3rd Edition

4.3 4.3 out of 5 stars 51 ratings

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Editorial Reviews

Review

A significant attempt at a comprehensive history of graphic design...it will be an eye-opener not only for general readers, but for designers who have been unaware of their legacy. -- The New York Times

With this book, Meggs made it easier for designers to envision their work in terms of history. The final pages of each edition attempt to put young designers into historical context, perhaps before their influence can be accurately assessed. Although some may argue that it's an effort to control history rather than report it, this book makes for a lively debate. A History of Graphic Design, now in its third edition, stands as a monumental contribution to the field. --
Critique Magazine, Pamela Williams, Spring 1997

From the Inside Flap

After a decade of research by the author, the first edition of A History of Graphic Design was heralded as a publishing landmark by the Association of American Publishers, who awarded it a coveted award for publishing excellence. Now, after fifteen years of development in graphic design, this expanded and updated Third Edition includes hundreds of full-color images and new material in many areas, including alphabets, Japanese and Dutch graphics, and the computer revolution which has impacted all aspects of contemporary design and communications. With its approximately 1,200 illustrations, lucid text, and interpretive captions, the book reveals a saga of creative innovators, breakthrough technologies, and important design innovations. Graphic design is a vital component of each culture and period in human history, and in this account, an extraordinary panorama of people and events unfolds, including:
* The Invention of Writing and Alphabets
* Medieval Manuscript Books
* The Origins of Printing and Typography
* Renaissance Graphic Design
* The Arts and Crafts Movement
* Victorian and Art Nouveau Graphics
* Modern Art and Its Impact on Design
* Visual Identity and Conceptual Images
* Postmodern Design
* The Computer Graphics Revolution
A History of Graphic Design is recognized as a seminal work; this Third Edition surpasses in detail and breadth the content, design, and color reproduction of previous editions. It is required reading for professionals, students, and everyone who works with or loves the world of graphic design. This comprehensive reference tool is an invaluable visual survey that you will turn to again and again.

Product details

  • ASIN ‏ : ‎ 0471291986
  • Publisher ‏ : ‎ Wiley; 3rd edition (September 9, 1998)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 528 pages
  • ISBN-10 ‏ : ‎ 9780471291985
  • ISBN-13 ‏ : ‎ 978-0471291985
  • Item Weight ‏ : ‎ 4.31 pounds
  • Dimensions ‏ : ‎ 8.9 x 1.26 x 11.22 inches
  • Customer Reviews:
    4.3 4.3 out of 5 stars 51 ratings

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Customer reviews

4.3 out of 5 stars
4.3 out of 5
51 global ratings

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Top reviews from other countries

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NC1
5.0 out of 5 stars As described
Reviewed in the United Kingdom on March 18, 2018
Franz K.
5.0 out of 5 stars Sehr informatives Buch
Reviewed in Germany on November 24, 2015
吉崎富士夫
1.0 out of 5 stars 手元に届いてません!
Reviewed in Japan on April 1, 2014
Badnelly
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on April 22, 2015
benteh
4.0 out of 5 stars in a good way: a good introduction to graphic design
Reviewed in the United Kingdom on December 25, 2016