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Amazon Best Sellers
Our most popular products based on sales. Updated hourly.
Best Sellers in
Marketing & Consumer Behavior
#1
Exactly What to Say: The Magic Words for Influence and Impact
Phil M. Jones
4.4 out of 5 stars
315
Audible Audiobook
$0.00 Free with Audible trial
#2
Exactly What to Say: The Magic Words for Influence and Impact
Phil M Jones
4.4 out of 5 stars
315
Kindle Edition
$2.99
#3
Influence: The Psychology of Persuasion
Robert B. Cialdini
4.5 out of 5 stars
2,009
Audible Audiobook
$0.00 Free with Audible trial
#4
Influence: The Psychology of Persuasion, Revised Edition
Robert B. Cialdini
4.5 out of 5 stars
2,009
Paperback
$12.23
#5
Nudge: Improving Decisions About Health, Wealth, and Happiness
Richard H. Thaler
4.0 out of 5 stars
570
Paperback
$11.55
#6
Consumer Behavior: Buying, Having, and Being (12th Edition)
Michael R. Solomon
4.3 out of 5 stars
159
Hardcover
$241.67
#7
Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Dr. Dan Ariely
4.5 out of 5 stars
1,193
Paperback
$12.77
#8
Pre-Suasion: Channeling Attention for Change
Robert Cialdini Ph.D.
4.3 out of 5 stars
270
Audible Audiobook
$0.00 Free with Audible trial
#9
Contagious: Why Things Catch On
Jonah Berger
4.5 out of 5 stars
801
Paperback
$9.98
#10
Methods of Persuasion: How to Use Psychology to Influence Human Behavior
Nick Kolenda
4.6 out of 5 stars
276
Kindle Edition
$4.99
#11
Consumer Behavior (MindTap Course List)
Wayne D. Hoyer
4.0 out of 5 stars
1
Paperback
$126.71
#12
Contagious: Why Things Catch On
Jonah Berger
4.5 out of 5 stars
801
Audible Audiobook
$0.00 Free with Audible trial
#13
Influence: The Psychology of Persuasion (Collins Business Essentials)
Robert B. Cialdini PhD
4.5 out of 5 stars
2,009
Kindle Edition
$12.99
#14
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim
4.6 out of 5 stars
214
Hardcover
$19.49
#15
Misbehaving: The Making of Behavioral Economics
Richard H. Thaler
4.4 out of 5 stars
393
Paperback
$11.52
#16
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Robert Cialdini Ph.D.
4.3 out of 5 stars
270
Paperback
$13.60
#17
CB (with CB Online, 1 term (6 months) Printed Access Card) (New, Engaging Titles from 4LTR Press)
Barry J. Babin
5.0 out of 5 stars
5
Paperback
$68.00
#18
What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint
Nicholas Webb
4.5 out of 5 stars
45
Kindle Edition
$1.99
#19
Predictably Irrational: The Hidden Forces That Shape Our Decisions
Dan Ariely
4.5 out of 5 stars
1,193
Audible Audiobook
$0.00 Free with Audible trial
#20
Nudge: Improving Decisions About Health, Wealth, and Happiness [Expanded Edition]
Richard H. Thaler
4.0 out of 5 stars
570
Audible Audiobook
$0.00 Free with Audible trial
#21
Exactly What to Say: The Magic Words for Influence and Impact
Phil M. Jones
4.4 out of 5 stars
315
Paperback
$10.39
#22
Hooked: How to Build Habit-Forming Products
Nir Eyal
4.7 out of 5 stars
1,096
Hardcover
$16.00
#23
Hooked: How to Build Habit-Forming Products
Nir Eyal
4.7 out of 5 stars
1,096
Audible Audiobook
$0.00 Free with Audible trial
#24
Misbehaving: The Making of Behavioral Economics
Richard Thaler
4.4 out of 5 stars
393
Audible Audiobook
$0.00 Free with Audible trial
#25
Misbehaving: The Making of Behavioral Economics
Richard H. Thaler
4.4 out of 5 stars
393
Kindle Edition
$10.61
#26
Stumbling on Happiness
Daniel Gilbert
4.0 out of 5 stars
604
Paperback
$12.25
#27
Stumbling on Happiness
Daniel Gilbert
4.0 out of 5 stars
604
Audible Audiobook
$0.00 Free with Audible trial
#28
Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)
Geoffrey A. Moore
4.7 out of 5 stars
134
Paperback
$12.48
#29
Consumer Behavior (11th Edition)
Leon G. Schiffman
3.9 out of 5 stars
22
Hardcover
$276.20
#30
The Thank You Economy
Gary Vaynerchuk
4.5 out of 5 stars
258
Audible Audiobook
$0.00 Free with Audible trial
#31
Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Paco Underhill
4.0 out of 5 stars
308
Paperback
$11.55
#32
Nudge: Improving Decisions About Health, Wealth, and Happiness
Richard H. Thaler
4.0 out of 5 stars
570
Kindle Edition
$13.99
#33
Overdressed: The Shockingly High Cost of Cheap Fashion
Elizabeth L. Cline
4.4 out of 5 stars
206
Paperback
$14.96
#34
Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
Sean Ellis
4.7 out of 5 stars
78
Audible Audiobook
$0.00 Free with Audible trial
#35
Hooked: How to Build Habit-Forming Products
Nir Eyal
4.7 out of 5 stars
1,096
Kindle Edition
$14.99
#36
Never Lose a Customer Again
Joey Coleman
4.8 out of 5 stars
75
Audible Audiobook
$0.00 Free with Audible trial
#37
Dollars and Sense: How We Misthink Money and How to Spend Smarter
Dan Ariely
4.1 out of 5 stars
48
Audible Audiobook
$0.00 Free with Audible trial
#38
Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days
Joey Coleman
4.8 out of 5 stars
75
Hardcover
$17.21
#39
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim
4.6 out of 5 stars
214
Kindle Edition
$18.49
#40
Consumer Behavior: Building Marketing Strategy, 12th Edition
Delbert Hawkins
4.1 out of 5 stars
56
Hardcover
121 offers from
$21.92
#41
Consumer Behavior
Wayne D. Hoyer
4.1 out of 5 stars
23
Hardcover
$52.38
#42
CB7 (with CourseMate and Career Transitions 2.0, 1 term (6 months) Printed Access Card) (New, Engaging Titles from 4LTR Press)
Barry J. Babin
3.4 out of 5 stars
16
Paperback
$79.95
#43
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Robert Cialdini
4.3 out of 5 stars
270
Kindle Edition
$12.99
#44
Big Shifts Ahead: Demographic Clarity For Business
John Burns
4.7 out of 5 stars
52
Hardcover
$18.29
#45
Competing Against Luck: The Story of Innovation and Customer Choice
Clayton M. Christensen
4.5 out of 5 stars
150
Audible Audiobook
$0.00 Free with Audible trial
#46
Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Dan Ariely
4.5 out of 5 stars
1,193
Kindle Edition
$9.49
#47
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell
4.3 out of 5 stars
2,370
Hardcover
$14.12
#48
Nudge: Improving Decisions About Health, Wealth, and Happiness
Richard H. Thaler
4.0 out of 5 stars
570
Hardcover
$13.87
#49
Ninja Selling: Subtle Skills. Big Results.
Larry Kendall
4.9 out of 5 stars
84
Hardcover
$22.05
#50
Dollars and Sense: How We Misthink Money and How to Spend Smarter
Dr. Dan Ariely
4.1 out of 5 stars
48
Hardcover
$16.41
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