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Steve Krug

Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter) 3rd Edition

by Steve Krug (Author)

4.6 4,471 ratings

Part of: Voices That Matter (141 books)

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Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.

Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.

If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.

“After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.”
–Jeffrey Zeldman, author of Designing with Web Standards .

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ISBN-10

9780321965516
ISBN-13

978-0321965516
Edition

3rd
Publisher

New Riders
Publication date

December 24, 2013
Part of series

Voices That Matter
Language

English
Dimensions

6.95 x 0.7 x 8.95 inches
Print length

216 pages
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The Design of Everyday Things: Revised and Expanded Edition

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Hooked: How to Build Habit-Forming Products

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Customer reviews

4,471 global ratings

How customer reviews and ratings work

Customers say

Customers find the book easy to read, concise, and simple. They say it's extremely informative, hits general good practices, and is practical. Readers describe the humor as entertaining and witty. They also appreciate the practical advice on website design. In addition, they mention the illustrations are easy to interpret and help make key points. Opinions are mixed on the dated content.

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Readability Information quality Use Humor Design advice Visual content Value for money Dated content

262 customers mention "Readability"258 positive4 negative

Customers find the book super easy to read, concise, and informative. They say it's written at a basic level and is a must-read for every design student and junior professional. Readers also mention it provides actionable steps to implement usability testing into their organization.

"...directives and writes the book as if writing for the Web, spare and concise, making good use of headings and bullet points to clearly get his..." Read more

"...The conversational tone of the author makes it an easy read but still very informative...." Read more

"...In all seriousness, it is an excellent primer to make sure you cover the fundamentals before moving on to more exotic stuff...." Read more

"...Not only it is easy to read and very clear, but it is also funny, entertaining, full of useful information and at the same time systematic and..." Read more

163 customers mention "Information quality"153 positive10 negative

Customers find the book extremely informative and easy to read. They say it eases them into the subject by using fun examples. Readers also mention the book hits a lot of general good practices and gives actionable steps to implement usability. They appreciate the short snippets of information and key points that are very valuable. In addition, they say the author is wise, clear, and persuasive.

"...it being more trouble than it’s worth [efficient].” This book is learnable in that its format is structured but delightful, with clearly laid..." Read more

"...Great examples called out in different areas and plenty of real-world examples." Read more

"...to read and very clear, but it is also funny, entertaining, full of useful information and at the same time systematic and complete...." Read more

"...Simple is good. Long reads with information are bad. Short snippets of info are good. Disorganized presentation of info is bad...." Read more

77 customers mention "Use"70 positive7 negative

Customers find the book super helpful, informative, and practical. They say it makes them think about usability and is effective in its recommendations for how to design sites. Readers also mention the suggestions and changes are subtle, but they can imagine them making quite an impact.

"...testing on my company’s website. This book is effective in its recommendations for how (and why) to design sites to be usable and then later..." Read more

"...conversational tone of the author makes it an easy read but still very informative...." Read more

"This was a great book on usability...." Read more

"...Is is easy to read, very practical, full of suggestions and colorful illustrations...." Read more

76 customers mention "Humor"76 positive0 negative

Customers find the book entertaining, witty, and interesting. They appreciate the fun examples and illustrations that enhance and amuse without distracting. Readers also mention the author has a great sense of humor, which makes the book easy to read.

"...laid out chapters with copious illustrations that enhance and amuse without distracting...." Read more

"...Great examples called out in different areas and plenty of real-world examples." Read more

"...Not only it is easy to read and very clear, but it is also funny, entertaining, full of useful information and at the same time systematic and..." Read more

"...I was surprised how fun this book was to read because it has great humor and excellent graphic examples...." Read more

49 customers mention "Design advice"46 positive3 negative

Customers find the book's design advice practical, refreshing, and applicable to everyday UX design. They also describe it as a simple, no-nonsense style that doesn't talk down to readers. Readers mention it's well-illustrated, informative, and down-to-earth.

"...the book as if writing for the Web, spare and concise, making good use of headings and bullet points to clearly get his message across...." Read more

"Includes good information about friendly web design...." Read more

"Best book for understanding website design" Read more

"...One of the best design book out." Read more

31 customers mention "Visual content"28 positive3 negative

Customers find the book's visual content excellent, pleasant to view, and easy to interpret. They say it has good information on website design, and the illustrations help make key points. Readers also mention the book is short and full of visuals, making it easy for anyone to consume quickly.

"...structured but delightful, with clearly laid out chapters with copious illustrations that enhance and amuse without distracting...." Read more

"...how fun this book was to read because it has great humor and excellent graphic examples...." Read more

"...The book is in full color and there's plenty of examples and pictures to help you grasp what he's talking about...." Read more

"...Is is easy to read, very practical, full of suggestions and colorful illustrations...." Read more

15 customers mention "Value for money"11 positive4 negative

Customers say the book is worth every penny.

"...The book is worth every penny!" Read more

"...Overall, definitely worth the cost. Easy to read, quick, informative, and lightly interspersed with commentary...." Read more

"...To top it off, it’s priced as a textbook, so you’re going to pay twice what you’d pay for a different, useful book." Read more

"...His points are invaluable and are greatly worth the price of the book.One of the best I've seen." Read more

16 customers mention "Dated content"5 positive11 negative

Customers have mixed opinions about the dated content of the book. Some mention it's nicely updated, while others say it's too general and outdated.

"...in a bad mood, I might hold back a star because many of the examples shown are outdated, even in this “revisited” version...." Read more

"Read in 2022. Pretty dated examples, as far as mobile goes, and is the reason for docking a star...." Read more

"This book gave a great, up-to-date overview of many different aspects of web and mobile usability/accessibility...." Read more

"Not that informative. Outdated information and hyped up...." Read more

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DarZeeDoats

Buy, don't rent, this usability text!

Reviewed in the United States on December 18, 2014

Verified Purchase

***SPOILER ALERT*** I share Steve Krug’s definition of Usability (even though he doesn't share it until the last chapter) here because I feel it describes his own book so well:
Usability: “A person of average (or even below average) ability and experience can figure out how to use the thing [i.e., it’s learnable] to accomplish something [effective] without it being more trouble than it’s worth [efficient].”
This book is learnable in that its format is structured but delightful, with clearly laid out chapters with copious illustrations that enhance and amuse without distracting. It has a full index and easy-to-reread organization, which I know I will be turning to again and again as I perform regular usability testing on my company’s website.
This book is effective in its recommendations for how (and why) to design sites to be usable and then later to regularly test the usability of what you have created, being ready to tweak based on the results. Many other reviewers have said it, and I mean it: I am going to make this book required reading for all stakeholders in our company website. Whether we digest individual chapters at weekly staff meetings or people read it on their own, there is too much good content in Don’t Make Me Think to keep to myself.
And finally, this book is efficient. Weighing in at a scant 200 pages (yes, exactly 200), it still contains enough deep thought and meaty content to be truly useful. Krug just follows his own directives and writes the book as if writing for the Web, spare and concise, making good use of headings and bullet points to clearly get his message across. I salute his inclusion of the revised chapters addressing the “Wild West” of development for mobile platforms, even though trends are still in flux as developers work out what works and what doesn’t. He is understandably cautious to embrace any trend, and at this point, that is wise. I do look forward to the next revision, however, to see his take on the latest developments.
Don’t Make Me Think was required reading for a course on Emerging Web Trends, and I cannot think of a better text. I have already ordered many of the other books Krug recommends for my holiday reading, and appreciate his inclusion of links to helpful supplementary materials on his own website. If you are a student considering whether to rent or buy this textbook, I would definitely vote “buy.” This one is a keeper.

11 people found this helpful

Helpful

Milledge Austin

Easy read for learning design functionality

Reviewed in the United States on June 6, 2024

Verified Purchase

I really enjoyed reading this book for a course I took through my masters program. The conversational tone of the author makes it an easy read but still very informative. Great examples called out in different areas and plenty of real-world examples.

2 people found this helpful

Helpful

WU.

Covers the basics and does it well.

Reviewed in the United States on June 2, 2022

Verified Purchase

Supposedly, this book has inspired lots of people to leave their wives, families, and lucrative careers in order to become designers and usability experts. Legend goes that Steve Jobs asked to be cryo-frozen with a copy of this book in his hands. So read at your own risk. I personally don't think the siren call of UX projects strongly enough out of its pages to give me cause for concern. But there's plenty of food for thought.

In all seriousness, it is an excellent primer to make sure you cover the fundamentals before moving on to more exotic stuff. I do wish the author had included more website samples to illustrate his points, and fewer cartoons, maybe.

Fun fact: the author praises the work of Don Norman, author of "The Design of Everyday Things" and cites him as one of the authorities in the field. Then proceeds to knowingly and intentionally misuse basic terminology coined by Norman himself (affordances vs signifiers) in order to make his point, just cause it was more convenient. Ok...

Good read, more web engineers and PMs need to read it. Recommended.

9 people found this helpful

Helpful

Julie La Crout

Easy read, full of oft-forgotten common sense

Reviewed in the United States on December 22, 2023

Verified Purchase

If I were in a bad mood, I might hold back a star because many of the examples shown are outdated, even in this “revisited” version.

But I’m not in a bad mood and I don’t see the outdatedness as Krug’s fault. The way the web evolves and advances, he’d have to publish a new version almost every year to keep up.

And even though the visual examples may be “old,” the concepts and advice still apply.

Now, what will you learn by reading Don’t Make Me Think? It’s possibly you’ll learn nothing, but rather be reminded of some common sense.

That was my experience reading Don’t Make Me Think. Every rule or advice Krug would give, I would think “duh, of course!” And then immediately realize all the ways I or my colleagues were neglecting that rule or advice. It’s a humbling experience.

A lot of the rules and advice boil down to KISS: Keep It Simple, Stupid. We humans have a habit of trying to be clever at times when we not only don’t need to be, but at times when we shouldn’t be. When we start trying to be clever, we confuse people — we make them THINK. As the book title suggests, if we want people to use our websites or apps or buy our products, we don’t want to make them think.

It’s essentially a “back to basics” manifesto full of necessary reminders for how to design user-friendly websites and apps.

6 people found this helpful

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Top reviews from other countries

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Melanie

insightful and easy read

Reviewed in Canada on October 24, 2023

Verified Purchase

Covers the basics but serves as a good reminder of practices that often become subconscious and later lost over time.

Sabokhat

Good read

Reviewed in the United Arab Emirates on September 4, 2024

Verified Purchase

Esy to read, hard to remember wha you read

C'est un cadeau

Reviewed in Belgium on March 23, 2024

Verified Purchase

Nous l'avons offert à notre fille. Aucune plainte de son côté.

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N Mehta

Excellent book

Reviewed in the United Kingdom on November 7, 2023

Verified Purchase

This is an excellent book. If you would like to know more about software testing related stuff, this is the book to read.

This book is recommended by one of my senior colleague who is working as a Technical Product Owner.

There is a lot to learn from this book. I am so surprised to know that how software testing was happened in the early days.

Great reading. Thanks a lot to author for writing and sharing such a great book.

I strongly recommend it.

MARCO

Classic book that explains the best practices for great interfaces and UX/UI design

Reviewed in Italy on October 13, 2023

Verified Purchase

I recommend this book if you are interested in designing anything, especially websites or apps. It contains general advice and encourages common sense for UX and UI design

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