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Mary Ellen Bates
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Building & Running a Successful Research Business: A Guide for the Independent Information Professional Second Edition, Second edition

by Mary Ellen Bates (Author)
4.4 4.4 out of 5 stars 20 ratings
See all formats and editions
The essential handbook for every information entrepreneur, this is the indispensable guide to launching, managing, and growing an independent research firm. From beginning to end, this newly updated study navigates through every stage of the process—introductory procedures, conducting the company, the ideal marketing methods, and maximizing research. From making key decisions and closing the sale to maintaining good relationships with clients and tapping into powerful information sources beyond the Web, this first-rate collection of tips, tricks, and techniques is the key to building a successful information business.
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  1. ISBN-10
    0910965854
  2. ISBN-13
    978-0910965859
  3. Edition
    Second Edition, Second edition
  4. Publisher
    CyberAge Books
  5. Publication date
    April 12, 2010
  6. Language
    English
  7. Dimensions
    7.5 x 1.1 x 9.25 inches
  8. Print length
    512 pages
  9. See all details
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4.4 out of 5 stars
20 global ratings

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Top reviews from the United States

  • Amazon Customer
    5.0 out of 5 stars Worth Its Weight in Gold for Info Pros Considering Going Independent!
    Reviewed in the United States on October 18, 2016
    Verified Purchase
    "Building & Running a Successful Research Business" by Mary Ellen Bates is quite simply a *must read* for any info pro thinking about going independent. This comprehensive overview has it all: tips, tricks, recommendations, warnings, guidance, advice, reality checks, encouragement and inspiration! But this how-to manual is so much more than a guidebook for aspiring (or veteran) info pros; it's a gift from a lifelong informational professional, who's made it her life's work to help others succeed. A successful independent in her own right, Mary Ellen doesn't hold back any of her secret magic; indeed, throughout the pages, she dispenses candor and wisdom with grace and generosity of spirit. "Building & Running a Successful Research Business" is painstakingly researched, beautifully organized and succinctly written. It's peppered with quotes and anecdotes from stars within the field and, guided by Mary Ellen's artful pen, has become the authoritative source for independent info pros everywhere. When contemplating joining their ranks, I heard time and time again, "Buy Mary Ellen's book!" With her sage counsel, what started out as a vague notion of something I'd like to do has become a reality. Years from now, when I intend to look back at my successes as an independent info pro, "Building & Running a Successful Research Business" will rank atop the list of treasures I discovered for which I'm forever grateful.
    2 people found this helpful
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  • David Wilkie
    3.0 out of 5 stars The word - Professional
    Reviewed in the United States on August 5, 2011
    Verified Purchase
    It is aptly sub-titled, "...for the Information Professional", so if you have the professional skills and want to go out and start a business, this is how you do it, at least in the environment in which it is set; or otherwise it is a great book for those of us who want to understand and use the services of these independant skilled persons. Currently I'm still reading the book, but next step is locating the appropriate contractor to assemble the arrangements for the particular business I wish to begin - post research - to application.
    One person found this helpful
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  • Kenneth W. Kozak
    5.0 out of 5 stars Like Having a Mentor on Call
    Reviewed in the United States on September 3, 2010
    Verified Purchase
    Working as a sales support person for a consulting firm, I'm often asked to research companies, industries and business topics for other staff. I bought this book looking for a "how to" guide on online research and realized I got something more valuable to boot.

    This book does not teach mechanics such as putting together complex boolean strings. Instead it does present a great overview of research resources. What I enjoyed most was practical advice on how to make myself a better researcher -- how to define and scope out a research project, how to set realistic client expectations, how to market my services and how to do a better job managing my projects and my internal clients. Recommended. Comprehensive, clear, concise, well organized and documented.
    25 people found this helpful
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  • Morningstar
    4.0 out of 5 stars I found this book to be everything I was looking ...
    Reviewed in the United States on February 20, 2015
    Verified Purchase
    I found this book to be everything I was looking for. It had all the information I needed to make an informed decision.
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  • Will Corsair
    5.0 out of 5 stars Terrific Resource
    Reviewed in the United States on November 23, 2010
    Verified Purchase
    I read the first edition of Mary Ellen's book and was impressed enough that I wanted to see how she'd updated it. Fortunately, I wasn't disappointed.

    The book is a great resource, and not just for information professionals. It can be used as a primer for anyone putting together a solo consulting practice, for example. It's been updated with enough ideas for modern web marketing and web site design as well.

    I particularly found the sections on "deep web" research helpful. These are paid-subscription sites with access to a great deal of material that's not available on public-facing web sites.
    14 people found this helpful
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  • Rich Brake
    5.0 out of 5 stars Want to be a successful Info Pro?
    Reviewed in the United States on March 1, 2014
    Verified Purchase
    Very few times have I ever picked up a book and not able to put it down, but this book is an exception. Bates does an outstanding job of presenting information, expanding on it, and even making you feel a bit more confident that success as an info pro is obtainable.

    Highly recommend if you are thinking about entering this line of work.
    3 people found this helpful
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  • Jeannine Trybus
    3.0 out of 5 stars I was a gift. I didn't read it.
    Reviewed in the United States on November 3, 2014
    Verified Purchase
    I was a gift. I didn't read it. Sorry
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  • Lucille B Goodman
    5.0 out of 5 stars Five Stars
    Reviewed in the United States on February 2, 2016
    Verified Purchase
    The book was very informative and good information for starting a research business.
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