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3M Primer 94 1/2 Pint | Car Wrapping Application Tool

4.7 out of 5 stars 1,081 ratings
$28.99 $3.62 per fluid ounce
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About this item

  • Promotes adhesion of tapes to polyethylene, polypropylene, ABS, PET/PBT blends and other on difficult to stick to substrates
  • Promote adhesion to surfaces
  • To use with ABS, PET/PBT blends, concrete, wood, glass, metal
  • Use on plastic, rubber, painted, and even bare metal
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Get it as soon as Monday, Oct 6
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Product information

Technical Details

Brand ‎3M
Size ‎8 Fl Oz (Pack of 1)
Item Volume ‎236 Milliliters
Special Feature ‎Reflective
Unit Count ‎8.0 Fluid Ounces
Specific Uses For Product ‎Car
Surface Recommendation ‎Glass,Metal,Wood
Item Form ‎Liquid
Is Waterproof ‎False
Package Information ‎Can
Full Cure Time ‎5 Minutes
Coverage ‎Full
Manufacturer ‎3M
Part Number ‎23926
Item Weight ‎9 ounces
Product Dimensions ‎2.9 x 2.9 x 3 inches
Item model number ‎23926
Is Discontinued By Manufacturer ‎No
Material ‎Pbt,Polypropylene
Thickness ‎4 Inches
Item Package Quantity ‎1
Special Features ‎Reflective
Batteries Included? ‎No
Batteries Required? ‎No

Additional Information

ASIN B0088P1LNY
Customer Reviews
4.7 out of 5 stars 1,081 ratings

4.7 out of 5 stars
Best Sellers Rank
Date First Available June 4, 2012

Warranty & Support

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Product Warranty: For warranty information about this product, please click here

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3M Primer 94 1/2 Pint | Car Wrapping Application Tool

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Product Description

3M Primer 94 can be used in a wide variety of applications. It was developed to be used in conjunction with 3M VHB tapes to increase the bonding strength of the tape. It has become a popular tool to assist in applying automotive vinyl wraps. Will increase the bond between vinyl wraps and nearly anything where a strong, durable bond is required. Warning: This product can expose you to chemicals which is [are] known to the State of California to cause cancer and birth defects or other reproductive harm.

Top Brand: 3M

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100K+ customers rate items from this brand highly
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Customer reviews

4.7 out of 5 stars
1,081 global ratings

Customers say

Customers find the primer works well with 3M products and creates a permanent bond, with one customer noting its effectiveness on ATD Trailer Tails. The product receives positive feedback for its quality, ease of application, and suitability for intricate wraps, with one mentioning it's essential for complex curves. While some customers consider it a great value, others find it pricy. The evaporation rate receives mixed reviews, with several noting it dries fast.

Select to learn more

FunctionalityAdhesionQualityEase of applicationWrapabilityValue for moneyEvaporation rate
30 customers mention "Functionality"25 positive5 negative

Customers find that the primer works well, particularly with 3M products, and one customer mentions it performs effectively on ATD Trailer Tails and VHB tapes.

"Works phenomenally." Read more

"The product works great used it on my flooring for my boat..." Read more

"...I’m pleased with the outcome having never done a project like this before...." Read more

"Very happy with the results!! I had a few things I couldn't get wrap to stick to and this was the solution!..." Read more

24 customers mention "Adhesion"19 positive5 negative

Customers appreciate the primer's adhesion, noting it creates a permanent bond, with one customer specifically mentioning its effectiveness on non-skid surfaces.

"Strong adhesion. 3M is a great company. How do you store after opening the jar under my kitchen sink cabinet, cos it smells strong, too?" Read more

"...It sticks that well. This stuff really makes the adhesive stick." Read more

"...I highly recommend this product for anyone looking for permanent adhesion of this kind. 😄..." Read more

"...once you apply this and lay down your wrap it will be extremely difficult to remove and you will more than likely tear your wrap so experience..." Read more

20 customers mention "Quality"19 positive1 negative

Customers find the primer to be of good quality.

"Great product, on time delivery" Read more

"...Creates a permanent bond. Good stuff!" Read more

"Great job" Read more

"great product! provides amazing sticky bolstering action for all manners of automotive applications...." Read more

8 customers mention "Ease of application"7 positive1 negative

Customers find the primer easy to apply, with one mentioning it works well on small surfaces.

"...Easy to use and great value. Perfect size." Read more

"...It was easy to apply, and even though the can was much smaller than I expected, there was more than enough and plenty left over to do the rest of..." Read more

"...dry out like the 3m disposable primer pens and you get easy application on small surfaces. Good stuff, like pretty much anything 3m makes." Read more

"...the ease of application and the clean up are a plus" Read more

5 customers mention "Wrapability"5 positive0 negative

Customers find the primer excellent for wraps, with one mentioning it's a must-have for complex curves and another noting it's great for motorcycle vinyl applications.

"Do not wrap with Vinyl without this stuff. Forget the pens on ebay, refillable pens, etc...." Read more

"WouGreat product for vinyl wrapping my motorcycle ... have enough left to do it a few more times...would def. Recommend" Read more

"A must have for final wrapping around complex curves..." Read more

"Great product. Must have for any wrap job...." Read more

7 customers mention "Value for money"4 positive3 negative

Customers have mixed opinions about the primer's value for money, with some finding it a great value while others consider it pricy.

"...Easy to use and great value. Perfect size." Read more

"...Price is irrelevant since you have no choice. do you need it because you want to do it right and hopefully you can score a good deal on the price...." Read more

"Best product for the money. All you need is a cotton swab to apply the adhesion promoter." Read more

"Have been waiting for a month to get refund. Can was crushed. Waist of money" Read more

3 customers mention "Evaporation rate"2 positive1 negative

Customers have mixed experiences with the primer's evaporation rate, with some noting it dries fast while another customer mentions it evaporates quickly.

"...That way the pen doesn't dry out like the 3m disposable primer pens and you get easy application on small surfaces...." Read more

"...Use sparingly and keep the lid on it as it will evaporate quickly." Read more

"...highly useful.this is one of those.as advertised,it went on easily, dried fast and we'll.really added to the holding properties of the vinal.dried..." Read more

You have to have it
5 out of 5 stars
You have to have it
If you are doing a vinyl wrap, this is the product you have to have. Price is irrelevant since you have no choice. do you need it because you want to do it right and hopefully you can score a good deal on the price. I will say this, a little bit truly goes a long way and the amount that I bought while it seemed small, it’s probably enough to do, 50 of my projects. I’m pleased with the outcome having never done a project like this before. It’s far from perfect, but that’s probably got a lot more to do with me than the product itself.
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Top reviews from the United States

  • Danny Leibowitz
    5.0 out of 5 stars The best on the market
    Reviewed in the United States on August 17, 2025
    Verified Purchase
    Works phenomenally.
    Helpful
     Report
  • Matt Shuman
    5.0 out of 5 stars great quality
    Reviewed in the United States on April 8, 2025
    Verified Purchase
    If you are needing something to repair an existing sticker adhesion issue or wrapping a car and need extra holding power around wheel well openings or door jambs this is the best stuff there is. Use sparingly and keep the lid on it as it will evaporate quickly.
    One person found this helpful
    Helpful
     Report
  • Greg and Crystal
    5.0 out of 5 stars Stuff works maybe a little too good
    Reviewed in the United States on May 7, 2025
    Verified Purchase
    Make sure you align your wrap or decal correctly because once you touch the decal to the surface with this stuff you can’t pull it off. It sticks that well. This stuff really makes the adhesive stick.
    One person found this helpful
    Helpful
     Report
  • Kevin C.
    5.0 out of 5 stars This product comes highly recommended by many, many people. 😄
    Reviewed in the United States on February 20, 2025
    Verified Purchase
    I ordered 3M Primer 94, but what I received was labeled 3M Tape Primer 94.
    I believe this is the identical product, simply with different labeling.
    I will be using this product for enhancing the adhesive tack of my vinyl wrap on the wheel wells of my truck as I am wrapping it myself and do not want it to fail from exposure to the abuse that that specific area receives.
    I highly recommend this product for anyone looking for permanent adhesion of this kind. 😄
    Helpful
     Report
  • Double Dee
    4.0 out of 5 stars Excellent product, but pricy
    Reviewed in the United States on September 24, 2017
    Verified Purchase
    I bought this to help seal the edges of the vinyl wrap I used for my pedestal arcade cabinet project. Before I used it, I did an experiment with some scrap pieces; one with the primer and one without. There was a H U G E difference in removing the vinyl. I'd give it five stars if it wasn't so darn expensive.
    9 people found this helpful
    Helpful
     Report
  • Amazon Customer
    5.0 out of 5 stars Good
    Reviewed in the United States on June 20, 2025
    Verified Purchase
    The product works great used it on my flooring for my boat 
    Helpful
     Report
  • Lisa Montagna
    5.0 out of 5 stars Great value for the size
    Reviewed in the United States on June 17, 2025
    Verified Purchase
    I use this for my vinyl wrap business to use on the hard to wrap areas. Easy to use and great value. Perfect size.
    Helpful
     Report
  • Jon
    5.0 out of 5 stars You have to have it
    Reviewed in the United States on July 20, 2024
    Verified Purchase
    If you are doing a vinyl wrap, this is the product you have to have. Price is irrelevant since you have no choice. do you need it because you want to do it right and hopefully you can score a good deal on the price. I will say this, a little bit truly goes a long way and the amount that I bought while it seemed small, it’s probably enough to do, 50 of my projects. I’m pleased with the outcome having never done a project like this before. It’s far from perfect, but that’s probably got a lot more to do with me than the product itself.
    Customer image
    Jon
    5.0 out of 5 stars
    You have to have it

    Reviewed in the United States on July 20, 2024
    If you are doing a vinyl wrap, this is the product you have to have. Price is irrelevant since you have no choice. do you need it because you want to do it right and hopefully you can score a good deal on the price. I will say this, a little bit truly goes a long way and the amount that I bought while it seemed small, it’s probably enough to do, 50 of my projects. I’m pleased with the outcome having never done a project like this before. It’s far from perfect, but that’s probably got a lot more to do with me than the product itself.
    Images in this review
    Customer imageCustomer image
    One person found this helpful
    Helpful
     Report

Top reviews from other countries

Translate all reviews to English
  • Alberto Ramón Mier Presa
    5.0 out of 5 stars Buen producto
    Reviewed in Spain on August 30, 2025
    Verified Purchase
    Cumplio las espectativas
    Report
  • Seafireliv
    5.0 out of 5 stars It worked for me.
    Reviewed in the United Kingdom on July 1, 2025
    Verified Purchase
    Expensive, but it worked for what I needed. Very powerfully toxic (in the correct meaning), so wear a mask, gloves and goggles with plenty of air around you (preferably an open area or fan) while you use.
    Report
  • Melanie
    5.0 out of 5 stars Works perfectly
    Reviewed in Canada on November 1, 2024
    Verified Purchase
    This is a much have for your vinyl/film to stick. Prep area by wiping with alcohol 99% then apply primer with swab on all edges and concave areas. Dry applications only. If using for dirt bike plastics I suggest covering most of the plastic in primer, decals take a beating. The vinyl with laminate is very stiff and resists the angles. Use a heat gun to help with contours.
    Report
  • Rager
    5.0 out of 5 stars Top Ware
    Reviewed in Germany on September 12, 2025
    Verified Purchase
    Oberfläche fettfrei mit einem Wisch mit Bremsenreiniger machen.
    Primer mit dem Pinsel auftragen.
    Dann Teil aufkleben und kurz andrücken.
    Bei Aufklebern nur den Rand einpinseln.
    Report
  • Alberto
    5.0 out of 5 stars Vuoi che attacchi? Lo devi usare
    Reviewed in Italy on September 7, 2024
    Verified Purchase
    Ho avuto la necessità di attaccare agli infissi una zanzariera provvista di biadesivo ma con risultati scarsi ed ho deciso di acquistare questo prodotto che passato con un pennello sul biadesivo rafforza notevolmente il potere aggrappante....risultato...eccellente. Ora prima di attaccare qualsiasi biadesivo lo uso sempre e i risultati sono stati sempre super!
    Report

Product Summary: 3M Primer 94 1/2 Pint | Car Wrapping Application Tool

From 3M

4.7 out of 5 stars, 1,081 ratings

Customer reviews

100+ bought in past week

Price

One-time purchase: $28.99 ( $3.62 / fluid ounce)

Subscribe & Save price (No fees, Cancel anytime): $28.99 ( $3.62 / fluid ounce)

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About this Item

  • Promotes adhesion of tapes to polyethylene, polypropylene, ABS, PET/PBT blends and other on difficult to stick to substrates
  • Promote adhesion to surfaces
  • To use with ABS, PET/PBT blends, concrete, wood, glass, metal
  • Use on plastic, rubber, painted, and even bare metal

Product Description

3M Primer 94 can be used in a wide variety of applications. It was developed to be used in conjunction with 3M VHB tapes to increase the bonding strength of the tape. It has become a popular tool to assist in applying automotive vinyl wraps. Will increase the bond between vinyl wraps and nearly anything where a strong, durable bond is required. Warning: This product can expose you to chemicals which is [are] known to the State of California to cause cancer and birth defects or other reproductive harm.
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