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Jovial Einkorn 100% Organic Einkorn All Purpose Unbleached Flour For Baking, High Protein, Non-GMO, USDA Certified, Product of Italy - 32 Oz, 2 Pack

4.6 4.6 out of 5 stars 4,404 ratings

Sustainability features

This product has sustainability features recognized by trusted certifications.

Organic content

Product contains at least 95% organic material.

As certified by
USDA Organic

USDA Organic is protected by law, inspected by experts, traced from farm to store, and shaped by public input. USDA develops and enforces the organic standards, which require products to be produced using farming practices that maintain and improve soil and water quality, minimize the use of synthetic materials, conserve biodiversity, and avoid genetic engineering, among other factors. Crops can be certified organic if they’re grown without prohibited substances such as most synthetic fertilizers and pesticides for three years prior to harvest. Livestock are raised on pasture and treated humanely without growth hormones or antibiotics. Organic products do not contain GMOs or artificial colors, flavors, or preservatives. Products that contain a minimum of 95 percent organic ingredients and use the USDA Organic seal are part of Climate Pledge Friendly.

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All-Purpose
32 Ounce (Pack of 2)
Diet type
Brand Jovial
Item Weight 32 Ounces
Allergen Information Gluten
Specialty Organic,Unbleached
Package Weight 1.88 Kilograms

From the brand

Sustainability features

Sustainability features

This product has sustainability features recognized by trusted certifications.

Organic content

Product contains at least 95% organic material.

As certified by
USDA Organic
USDA Organic USDA Organic

USDA Organic is protected by law, inspected by experts, traced from farm to store, and shaped by public input. USDA develops and enforces the organic standards, which require products to be produced using farming practices that maintain and improve soil and water quality, minimize the use of synthetic materials, conserve biodiversity, and avoid genetic engineering, among other factors. Crops can be certified organic if they’re grown without prohibited substances such as most synthetic fertilizers and pesticides for three years prior to harvest. Livestock are raised on pasture and treated humanely without growth hormones or antibiotics. Organic products do not contain GMOs or artificial colors, flavors, or preservatives. Products that contain a minimum of 95 percent organic ingredients and use the USDA Organic seal are part of Climate Pledge Friendly.

Learn more about this certification


Product Description

jovial einkorn organic all purpose flour whole wheat flour
jovial einkorn organic all purpose flour whole wheat flour

Wheat as Nature Intended

  • Einkorn is the only wheat never hybridized and Certified Glyphosate Free
  • Higher in protein, B vitamins, carotenoids, and essential & trace minerals
  • Rich content of antioxidant lutein
  • Lower in starch and carbohydrates
  • Tastes better than modern wheat

jovial einkorn organic all purpose flour whole wheat flour

Organic Einkorn Flour All-Purpose & Whole Wheat

Made from nature’s original wheat, einkorn has remained untouched by modern hybridization and large-scale agriculture for 12,000 years. Einkorn is becoming the wheat of choice for the gluten sensitive due to its very weak gluten. Bake beautiful bread, cakes, muffins, and cookies with Einkorn Flour!

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked.
jovial einkorn organic all purpose flour whole wheat flour
jovial einkorn organic all purpose flour whole wheat flour

Is einkorn gluten free?

Why does einkorn flour cost more than regular flour?

What is the difference between Jovial All-Purpose Einkorn Flour and Whole Wheat Einkorn Flour?

Can I substitute einkorn flour 1:1 with regular flour?

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Package Dimensions ‏ : ‎ 10.83 x 9.06 x 2.95 inches; 2 Pounds
  • Item model number ‏ : ‎ SUVELAM
  • UPC ‏ : ‎ 885401865683
  • Manufacturer ‏ : ‎ Jovial
  • ASIN ‏ : ‎ B00E6XS734
  • Customer Reviews:
    4.6 4.6 out of 5 stars 4,404 ratings

Important information

Ingredients

Organic einkorn flour. Contains wheat.Their facility is free of milk, eggs, peanuts, tree nuts, shellfish, fish, and soy.

Legal Disclaimer

Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.


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Customer reviews

4.6 out of 5 stars
4,404 global ratings

Customers say

Customers like the taste, quality, and gluten-free status of the flour. They mention it produces the best-tasting bread, is a healthier alternative to normal flour, and makes the gluten proteins more digestible. Some are also satisfied with the texture. However, some customers have issues with bag damage. Opinions are mixed on the value for money and flour spread.

AI-generated from the text of customer reviews

341 customers mention "Taste"332 positive9 negative

Customers like the taste of the flour. They mention it makes excellent tasting bread, biscuits, and is sweet and semi-floral. They also say it's organic and pure.

"...flour it is a cross between a batter and a dough, but the bread is the best I've ever made - all without yeast, too...." Read more

"...Beautiful, delicious, nutty, sour flavor sourdough bread was born!..." Read more

"...values, low gluteic elements, but learned soon that it produces the best-tasting bread ever: the inside is soft while the outside is crispier than..." Read more

"...The quality of the flour is great. It makes excellent tasting bread. I've also used the whole wheat...." Read more

177 customers mention "Quality"165 positive12 negative

Customers are satisfied with the quality of the flour. They mention it's fine, works well in their bread machine, and is a genuine product.

"...You can also add herbs, how about rosemary soda bread? It's wonderful!..." Read more

"...The quality of the flour is great. It makes excellent tasting bread. I've also used the whole wheat...." Read more

"...So far I’ve used it to bake with and the results are perfect. This is a must-have!" Read more

"...Finally eating yummy bread again. It is expensive but worth it...." Read more

147 customers mention "Gluten free"141 positive6 negative

Customers like the gluten-free flour. They mention it's healthy, organic, and nutritious. It also makes the gluten proteins more digestible by activating other enzymes and nutrients. Customers say it's a healthier alternative to bleached white flour and a good bread. They mention it'll be low glycemic.

"...It also makes the gluten proteins more digestible by activating other enzymes and nutrients...." Read more

"...off some recipes, but overall it is a really good and healthier alternative to normal flour. It's not as dense or dry as a whole wheat flour either...." Read more

"...my eyes because OF its high nutritional nutritional values, low gluteic elements, but learned soon that it produces the best-tasting bread ever: the..." Read more

"Health benefits are noticeable. Products turn out beautiful" Read more

128 customers mention "Baking ability"103 positive25 negative

Customers like the baking ability of the flour. They mention it's great when baking bread, perfect for making sourdough, and easy to bake with. It works well with most baking treats and is the secret to great sauces. Some say it would be great for pizza because it's more chewy.

"Bakes up just like regular flour but without the gm’ed gluten molecule and glyphosate residue. A little more expensive but worth it" Read more

"I like this ancient grain and trust Jovial. Great for all my baking, including soft, fluffy English scones." Read more

"...I was unable to score the loaf because of this but it still rose up beautifully..." Read more

"...I'm in love with it.Very easy on digestion, delicious smell, great results.For the quality the price is were it should be...." Read more

45 customers mention "Texture"45 positive0 negative

Customers like the texture of the flour. They mention it's softer, fluffy, and buttery smooth. Some say it feels silky and has more flavor than typical wheat flour.

"...It's not as dense or dry as a whole wheat flour either. It's VERY close to all purpose flour from the store...." Read more

"...but learned soon that it produces the best-tasting bread ever: the inside is soft while the outside is crispier than the traditional European rolls...." Read more

"This is the best (healthiest) flour there is; it is a primitive grain that hasn't been hybridized...." Read more

"...Great for all my baking, including soft, fluffy English scones." Read more

85 customers mention "Value for money"27 positive58 negative

Customers have mixed opinions about the value for money of the flour. Some mention it has a great price and quality for a more natural and healthier flour, while others say it's expensive and not inexpensive.

"Expensive yes - however - once you've used this flour for bread making - I doubt you'll want to go back ... a friend of mine - suggested to get..." Read more

"I like the flour but it is more expensive than regular organic flour. Good for small household." Read more

"...I've also used the whole wheat. Overall it's a reasonable deal for making great tasting bread." Read more

"...and realize it is more expensive for good reason - but this is to high priced." Read more

62 customers mention "Flour spread"20 positive42 negative

Customers have mixed opinions about the flour spread. Some mention it's healthy, ancient grain, and a perfect substitute for chemical-soaked flour from the US. However, others say that it spills everywhere when opened and requires more flour.

"...It's not as bad as other customer's packages but some flour still gets out and there's barely any cushion in this box...." Read more

"...I didn’t realize it till I removed the bag and there was allot of flour in the bottom...." Read more

"...The breads have a nice crust but are soft & spongy inside...." Read more

"...This flour is not like the all-purpose flour that is common in grocery stores...." Read more

56 customers mention "Bag damage"3 positive53 negative

Customers are dissatisfied with the bag damage of the flour. They mention it arrived torn up, broke open, and split during shipping. Some say the paper package was sliced and the flour spilled all over.

"...Lastly the package did come a little damaged but - nothing crazy- don’t stress.. it’s fine ;)" Read more

"...It’s always overpriced, tasteless and crumbly...." Read more

"...One back was completely busted open in the Amazon box. Thus all over everything else in the box...." Read more

"...Two of the three times I received this the Amazon box was torn open and the plastic around the flour bag was ripped. This is unsafe to use ...." Read more

Works for sourdough!
5 out of 5 stars
Works for sourdough!
I was worried and almost abandoned this starter several times because next to my King Arthur starter this one seemed slow/low growing, heavier/goop-ier than his King Arthur counterpart. Also, It took several days longer to get a good starter going BUT it was well worth it the work and the wait!! Beautiful, delicious, nutty, sour flavor sourdough bread was born! It’s pricy but if you have sensitivity or just want bread with a bit more nutritional value- this is worth it! Note: I used an einkorn specific sourdough recipe that I googled. Make sure to grab the starter when it is most active- I find that this flour, because it has less gluten - is best used 4-6 ish hours after feeding but up to 10ish works too. During the process of making the dough it was suuuper sticky - and again almost abandoned- but hang in there! Make sure you cover with plastic wrap in between all the steps. I’ll probably cold proof slightly less time than usual because of the inherent density. I’m a nerd but this was all very exciting to me.Lastly the package did come a little damaged but - nothing crazy- don’t stress.. it’s fine ;)
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Top reviews from the United States

Reviewed in the United States on March 4, 2014
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 2)Verified Purchase
This is my favorite flour!
I make a soaked wheat Irish Soda Bread - mainly because my family loves it but also because it's so easy. I use this flour in an effort to avoid modern hybridized-to-death wheat and get back to basics. [Next step - grinding my own grain! Yup, Amazon has grain mills...]

I agree with others here that it uses less liquid than modern wheat, that has been my experience as well. I mix my flour and the liquid and a bit of lemon juice for acid content and let it sit, covered with plastic wrap so it doesn't dry out, on the counter for 24 hours. After that soak, I mix in my salt and baking soda and any dried fruit I feel like adding. Then I pour it into buttered and floured loaf pans and bake. That's all there is to it. With this flour it is a cross between a batter and a dough, but the bread is the best I've ever made - all without yeast, too.

Einkorn, unlike modern wheat, is a diploid grain meaning it has 2 genes that code for normal proteins. Modern wheat is hexaploid and some of it's 23,600 proteins are not normal or natural at all - possibly contributing to the issues people have today with wheat.

Soaking flour in an acidic medium (10%) is a great way to eliminate those mineral-binding phytates. Soaking activates phytase which almost completely neutralizes phytic acid in wheats, rye, barley and buckwheat. It also makes the gluten proteins more digestible by activating other enzymes and nutrients. Use very warm liquid, the same temperature as hot tap water, and either lemon juice or apple cider vinegar for the acid. Soak your bread dough or batters for 12-24 hours and then finish and bake. It's easy to do and makes everything baked more nutritious. For me, it's easier to do this than not, because it splits the work over two days rather than all in the same day. Here's my recipe, mine is always a batter-dough cross, never a true dough so I always use loaf pans. Eat Well!

Molly's Irish Soda Bread
Makes 2 loaves

4 1/2 Cups organic einkorn flour
3 Tablespoons pasture butter
2 Cups raw milk with 3T removed and 3T organic raw apple cider vinegar added just before adding to flour
---------------------
2 teaspoons baking soda
1 teaspoon Celtic sea salt

The day or the night before, put the flour into a large bowl. Rub the butter into the flour with fingers until the biggest pieces of butter are the size of a pea. Warm the milk slightly in a pan on the stove but do not simmer - that's too warm. About the temperature of hot tap water is fine. The vinegar (or lemon juice) will sour the milk, but it will also clabber the milk proteins, so dump it into the warmed milk and mix quick! Then pour all into the flour-butter mixture and fold in fast, and let sit to soak.

This will be a cross between a dough and a batter, as long as all the flour is moistened, just cover the bowl with plastic wrap and let sit in a warm place for 12-24 hours. Depending on the flour used [emmer, kamut, modern wheat], it may form an actual dough; if so knead carefully with your hands in the bowl until it just comes together to form a moist, slightly sticky dough (if it is really wet, you can add a little more flour, but don’t make it too dry! Also, don’t over knead!)

Leave out on the counter top or in a warm place overnight. Whenever you are ready to bake, preheat the oven to 350 degrees. Mix together the baking soda and salt in a small separate bowl. Butter and flour 2 glass or ceramic loaf pans.

The doughy batter should be light and fluffy now. If it's still a cross between a dough and a batter, sprinkle 1/3 of the soda-salt mixture on top and fold in about 3-4 times. Repeat two more times. Divide between the loaf pans and bake at 350'F for 35 minutes, then reduce oven to 300'F and bake for 10-20 minutes more or until done. The tops will be dark golden brown and they will be solid but hollow sounding if tapped on top.

----------

If this is a dough, take it out of the bowl and press into a thick circle on a breadboard (use flour to prevent sticking). Pour about half of the soda-salt mixture on the dough And then fold in half, Flatten out a bit again, and then pour the rest on it and fold again. Now gently fold and knead the dough about 8 to 10 times. You will almost feel like it won’t come together and then all of a sudden it will.

Cut the dough in half, and gently form into 6 inch domed circle loaves, place on a cookie sheet covered with parchment paper, and cut an X on the top of the loaf with a sharp knife. Use parchment, fresh soaked breads will oxidize an aluminum baking sheet, and who needs Al in their bread? If you prefer loaf pans, use them instead.

Pop them in the middle of the oven for about 40-55 minutes, until golden brown on top and bottom, and they sound hollow when tapped on the bottom, middle of the loaf. Cool on cooling racks and enjoy with lots of pasture butter or clotted cream, and jam or curd!

Note:

You can add spices with the salt and soda, such as cinnamon and nutmeg and allspice.
You can also add herbs, how about rosemary soda bread? It's wonderful!
Some like to add 1 cup of raisins or dried cranberries or chopped figs or dates.

Updates 5/12/16:
1 - You cannot over-beat a soaked flour recipe - it's the opposite of what works for the usual, non-soaked flour baked goods. Remember we were all told not to over mix our cakes and breads or it would develop too much gluten and become tough? Well, not so with soaked flours, and especially not so with ancient grains! Beat away! I stir/beat until my arm gives out, and my breads are nice and light. Please experiment for yourself and find what works for you.
2 - Some days my dough is wetter than usual, even though I use the exact same measurements each time. Humidity, maybe? When it is too wet, it won't cook through so please determine if you need to add a bit more flour to prevent this.
3 - You can cut the acid to 2T especially as it turns raw milk (which I use) into cheese curds almost immediately.
4 - I have not tried using all water, but I have used 1/2 C milk and the rest water - works fine.
5 - I suspect any milk will work fine, possibly even just all water. Try nut milks if you cannot use dairy, and goat milk if that works for you. I have not used nut milks nor goat milk, so I cannot speak from experience here, but start by adding a bit less liquid if using all water or nut milk as dairy has "thickness" to it in the form of proteins and fat (it's not 100% water). Then check your dough and determine if more liquid is needed. For the first time or two, mix up your liquid and acid in the measuring cup and just don't pour it all in until you stir and determine if it's all needed - that way you won't make the dough too wet.
6 - For added nutrition add in 1-2 eggs (they add protein and healthy fats and vitamins as well as working as a binder). I have used duck and chicken eggs, they work fine.
351 people found this helpful
Report
Reviewed in the United States on October 31, 2024
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 1)Verified Purchase
This flour is actually great. A family member who has a gluten sensitivity does not react at all when I use this flour in baking or cooking. I can say it does have a slight bitterness to it that may throw off some recipes, but overall it is a really good and healthier alternative to normal flour. It's not as dense or dry as a whole wheat flour either. It's VERY close to all purpose flour from the store. I will definitely continue to use this product.
4 people found this helpful
Report
Reviewed in the United States on August 27, 2024
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 1)Verified Purchase
I was worried and almost abandoned this starter several times because next to my King Arthur starter this one seemed slow/low growing, heavier/goop-ier than his King Arthur counterpart. Also, It took several days longer to get a good starter going BUT it was well worth it the work and the wait!! Beautiful, delicious, nutty, sour flavor sourdough bread was born! It’s pricy but if you have sensitivity or just want bread with a bit more nutritional value- this is worth it! Note: I used an einkorn specific sourdough recipe that I googled. Make sure to grab the starter when it is most active- I find that this flour, because it has less gluten - is best used 4-6 ish hours after feeding but up to 10ish works too. During the process of making the dough it was suuuper sticky - and again almost abandoned- but hang in there! Make sure you cover with plastic wrap in between all the steps. I’ll probably cold proof slightly less time than usual because of the inherent density. I’m a nerd but this was all very exciting to me.

Lastly the package did come a little damaged but - nothing crazy- don’t stress.. it’s fine ;)
Customer image
5.0 out of 5 stars Works for sourdough!
Reviewed in the United States on August 27, 2024
I was worried and almost abandoned this starter several times because next to my King Arthur starter this one seemed slow/low growing, heavier/goop-ier than his King Arthur counterpart. Also, It took several days longer to get a good starter going BUT it was well worth it the work and the wait!! Beautiful, delicious, nutty, sour flavor sourdough bread was born! It’s pricy but if you have sensitivity or just want bread with a bit more nutritional value- this is worth it! Note: I used an einkorn specific sourdough recipe that I googled. Make sure to grab the starter when it is most active- I find that this flour, because it has less gluten - is best used 4-6 ish hours after feeding but up to 10ish works too. During the process of making the dough it was suuuper sticky - and again almost abandoned- but hang in there! Make sure you cover with plastic wrap in between all the steps. I’ll probably cold proof slightly less time than usual because of the inherent density. I’m a nerd but this was all very exciting to me.

Lastly the package did come a little damaged but - nothing crazy- don’t stress.. it’s fine ;)
Images in this review
Customer image
Customer image
20 people found this helpful
Report
Reviewed in the United States on August 26, 2024
Flavor Name: All-PurposeSize: 160 Ounce (Pack of 1)Verified Purchase
I've been baking with einkorn flour--both this and the whole grain version--for almost two years now. It first caught my eyes because OF its high nutritional nutritional values, low gluteic elements, but learned soon that it produces the best-tasting bread ever: the inside is soft while the outside is crispier than the traditional European rolls. I use crumbs that fall to the side as breadcrumbs for crispy dishes in my air fryer). I typicallly make patty-sized rolls using half the all-purpose flour and half the whole-grain variety in batches of eighteen. I then slices each in middle and freeze them. To bring each back to life I pop them in toaster. We use these slices instead of regular bread , also as hamburger rolls. I use same mix (half-half) for all other baking as well: cakes, waffles, etc
7 people found this helpful
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Reviewed in the United States on April 18, 2024
Flavor Name: All-PurposeSize: 160 Ounce (Pack of 1)Verified Purchase
The flour is on the expensive side but a person has to expect that. Even though many of us are Prime members the cost of free shipping (there is no such thing as free lunches or free shipping) is baked(!) into the selling price of the flour. My other source for einkorn flour or berries is Central Milling. I have the option to either drive 1.5 hours each way or have it shipped. If I don't have a lot of product to buy the price of the this einkorn is close enough to my overall driving and material costs so it works.

The quality of the flour is great. It makes excellent tasting bread. I've also used the whole wheat. Overall it's a reasonable deal for making great tasting bread.
10 people found this helpful
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Reviewed in the United States on October 17, 2024
Flavor Name: All-PurposeSize: 160 Ounce (Pack of 1)Verified Purchase
Expensive yes - however - once you've used this flour for bread making - I doubt you'll want to go back ... a friend of mine - suggested to get extra loafs out of the bag was to mix this flour with Red's Artisan Bread Flour. The two really seem to complement each other nicely & the combined flavor is fantastic.
One person found this helpful
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Reviewed in the United States on March 3, 2024
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 1)Verified Purchase
I like the flour but it is more expensive than regular organic flour. Good for small household.
3 people found this helpful
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Reviewed in the United States on October 9, 2024
Flavor Name: All-PurposeSize: 2 Pound (Pack of 3)Verified Purchase
Health benefits are noticeable. Products turn out beautiful

Top reviews from other countries

Translate all reviews to English
RB
5.0 out of 5 stars Original wheat
Reviewed in Canada on May 20, 2024
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 2)Verified Purchase
This is what wheat used to be when I was growing up in the 1950's. It was very difficult to find and is still not available in stores even today. Thank you amazon for offering this wheat for us. It tastes AMAZING. I can make my own bread in no time at all. And I have no side effects as with store bought bread or flour (runny nose. watery eyes, sneezing, itchy skin etc.) Love, love, love this product.
Tabea Spottedbull
5.0 out of 5 stars Great flour
Reviewed in Canada on May 11, 2024
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 2)Verified Purchase
It's great flour love the taste just sadly one of them was a bit broken but it has a plastic bag around so that is nice to save the flour.
Randy
5.0 out of 5 stars Packages were smaller than I expected for the price but it's my first time buying Organic Einkorn.
Reviewed in Canada on June 5, 2023
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 2)Verified Purchase
Happy to have a different flour flavor to try out.
Christian CARLO
5.0 out of 5 stars Fini les "allergies" au gluten
Reviewed in Canada on May 12, 2023
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 2)Verified Purchase
Pain, pâtes à quiche, pâte sablé (mélangée avec Einkorn blanc)
Poubpa
5.0 out of 5 stars excellent
Reviewed in Canada on November 1, 2019
Flavor Name: All-PurposeSize: 32 Ounce (Pack of 2)Verified Purchase
produit excellent tel qu'attendu

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