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Team Human 1st Edition
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Porchlight’s Management and Workplace Culture Book of The Year
"A provocative, exciting, and important rallying cry to reassert our human spirit of community and teamwork." ―Walter Isaacson
Team Human is a manifesto―a fiery distillation of preeminent digital theorist Douglas Rushkoff’s most urgent thoughts on civilization and human nature. In one hundred lean and incisive statements, he argues that we are essentially social creatures, and that we achieve our greatest aspirations when we work together―not as individuals. Yet today society is threatened by a vast antihuman infrastructure that undermines our ability to connect. Money, once a means of exchange, is now a means of exploitation; education, conceived as way to elevate the working class, has become another assembly line; and the internet has only further divided us into increasingly atomized and radicalized groups.
Team Human delivers a call to arms. If we are to resist and survive these destructive forces, we must recognize that being human is a team sport. In Rushkoff’s own words: “Being social may be the whole point.” Harnessing wide-ranging research on human evolution, biology, and psychology, Rushkoff shows that when we work together we realize greater happiness, productivity, and peace. If we can find the others who understand this fundamental truth and reassert our humanity―together―we can make the world a better place to be human.
- ISBN-10039365169X
- ISBN-13978-0393651690
- Edition1st
- PublisherW. W. Norton & Company
- Publication dateJanuary 22, 2019
- LanguageEnglish
- Dimensions5.6 x 1 x 8.3 inches
- Print length256 pages
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Editorial Reviews
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― Adam Frank, NPR
"Team Human serves as a reminder that we do not have to surrender ourselves to technology. … Joining Team Human means prioritizing the social, transcending a digital inclination and connecting as humans."
― Washington Post
"[Rushkoff] paints our current predicament with infectious élan and energy."
― Wall Street Journal
"Original and uplifting. Just the book America needs right now. In his unique and engaging style, Rushkoff reminds us of our human essence: we are social creatures, and if we trust this truth about ourselves we can accomplish the seemingly impossible."
― Frances Moore Lappé, author of Diet for a Small Planet and Daring Democracy
"Rushkoff is the gold standard. He always knows what tech is up to―and he’s usually prophetic. Now he’s here to tell us how our Silicon masters are attempting to pit us against one another for their own gain. Go Team Human."
― Walter Kirn, author of Blood Will Out and Up in the Air
"A vivid thinker, Rushkoff is an insightful and acerbic antidote to Facebook, cultural hegemony, and the corporatization of everything."
― Seth Godin, bestselling author of The Dip, Linchpin, and What to Do When It’s Your Turn (and It’s Always Your Turn)
"Can the revolution start already? This book will help us. Thank God for Douglas Rushkoff."
― Parker Posey
"Technology can be a force for good or amplify our self-destructive capacities. In Team Human, the always-brilliant Douglas Rushkoff reminds us that the tools we design design us in turn, and offers a vision to invert our tools and make them better."
― Jason Silva, host of National Geographic’s Brain Games
"An astonishing, paradigm-shifting must-read for all inhabitants of the twenty-first century. Precisely and cogently written. Rushkoff’s best work so far."
― Grant Morrison
"[A] catalyst for conversations on what it means to be human."
― Booklist
"A searing critique…Visionary, original, and inspirational. If you’re not already a member of Team Human, you will be once you’ve finished reading it."
― Jeremy Lent, author of The Patterning Instinct
About the Author
Product details
- Publisher : W. W. Norton & Company; 1st edition (January 22, 2019)
- Language : English
- Hardcover : 256 pages
- ISBN-10 : 039365169X
- ISBN-13 : 978-0393651690
- Item Weight : 14.7 ounces
- Dimensions : 5.6 x 1 x 8.3 inches
- Best Sellers Rank: #423,061 in Books (See Top 100 in Books)
- #189 in Sociology of Social Theory
- #290 in Social Aspects of Technology
- #692 in Social Work (Books)
- Customer Reviews:
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About the author

Named one of the “world’s ten most influential intellectuals” by MIT, Douglas Rushkoff is an author and documentarian who studies human autonomy in a digital age. His twenty books include the upcoming Survival of the Richest: Escape Fantasies of the Tech Billionaires, Team Human, based on his podcast, as well as the bestsellers Present Shock, Throwing Rocks and the Google Bus, Program or Be Programmed, Life Inc, and Media Virus. He also made the PBS Frontline documentaries Generation Like, The Persuaders, and Merchants of Cool. His book Coercion won the Marshall McLuhan Award, and the Neil Postman Award for Career Achievement in Public Intellectual Activity.
He coined such concepts as “viral media,” “screenagers,” and “social currency,” and has been a leading voice for applying digital media toward social and economic justice. He a research fellow of the Institute for the Future, and Professor of Media Theory and Digital Economics at CUNY/Queens. He is a columnist for Medium, and his novels and comics, Ecstasy Club, A.D.D, and Aleister & Adolf, are all being developed for the screen.
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This is one of the few books I pulled out my pen to highlight passages from, and found myself marking up almost every page. It left me wondering if my attempt to highlight was futile; the words on these pages almost all certainly highlights of a much deeper body of work built over a lifetime of research and thought leadership.
It's amazing how often the topics covered in this book have been showing up in my life lately, and the reinforced knowledge gained has given me the confidence to bring up in conversation some of the harder topics related to the largely fabricated social and technological structure we subscribe to and exist within. And you know what? Everyone I talk to about this has been thrilled to open up about it, leading to some of the most connected and hopeful conversations I've had in years.
Rushkoff's manifesto of sorts has sparked a mini-renaissance for myself and my circle of friends, and I think that is how it all begins. A few of us at a time waking up to the broader perspective and our ability to course-correct, sharing this knowledge and finding it validated as more of us connect on what truly makes us thrive. Rediscovering the power of human connection and our ability to choose consciously how we utilize technology and resources is no less than everything - and I'm thrilled to be experiencing these conversations not just of my own accord; but seeing them show up in performances, podcasts, or just out and about with friends and new acquaintances — something is certainly happening!
Reading this book is not just highly recommended, it's required reading if you want to do your part to ensure the next steps we take for the species are well-informed, collectively decided, and confident. This powerful but humble book doesn't force an idealism, script, or single narrative upon any reader. Team Human simply offers up the facts as history has written them; giving the reader a wider breadth of knowledge from which to form solutions of their own, unique to their stage of life, community, and role within.
Go #TeamHuman!
As I went back, typed my notes, checked my highlights, and started to process what I read I have it boiled down to a couple key ideas.
1. We cannot be fully human alone. Anything that brings us together fosters our humanity. Everything we do requires other humans and interaction. We need more interaction between humans vs. staring at screens.
As we learn my mimicry we must model what it means to be human. The more we stare at screens, divide ourselves, and act like we no longer understand how to behave around others, this behavior will only continue.
2. If we don’t truly know what something is programmed to do, chances are it is programming us. Once that happens, then we may as well be machines ourselves.
We must begin to see things for what they are. Are you in control or the product? Have you stopped to see just how much of your life and habits have been given over to machines? We must begin to open our eyes, work together, and start the process of doing right for ourselves and others.
This is a book I will continue to dive back into from time to time to help me stay on the right track of being human.
In the past two days, over maybe 6 hours, I've slowly and thoroughly read Douglas Rushkoff's latest book Team Human. If I could, I'd buy everyone a copy and pay you to read it.
It is the single essential book for anyone alive today.
In a little more than 200 (small, 5.5 x 8.5) pages he explains how we got to the unsatisfactory and broken world we now live in and what to do about it.
If you have any interest at all in spirituality, religion, community, technology, business, art, music, media, nature, politics or the economy then you will benefit from reading this book.
Anything important I have to say he has said better and with fewer words.
PS
FWIW the second and third essential books today, IMO, are Sapiens by Noah Yuval Harari and The Laws of Human Nature by Robert Greene.
These two would serve as excellent companions to Team Human with useful depth and detail. But nothing essential is missing in Team Human.
Top reviews from other countries
Comment s’organiser pour le meilleur de nous? Ensemble pour Team Human
Many quotable quotes from this book. The following will give you a taste
Team humans real enemies, if we can call them that, are not just the people trying to program us into submission, but the algorithms they've unleashed to help them do it
There are few thinkers and few provocateurs who can capture what we - as a species must do - to not only save our planet but live better and more meaningful lives- together. This manifesto is a call to action and so important.
A quick and easy read, if you're a fan this is a must-have book for your library and a reminder that we only have one opportunity to get his right - and our time is now. Highly recommended!








