One of anthropology's leading writers on ethnographic methods, Harry Wolcott discusses the fundamental nature of ethnographic studies. Tracing its development from its disciplinary origins in sociology and anthropology, he points out what is distinctive about ethnography and what it means to conduct research in the ethnographic tradition. In this engaging and thought-provoking book, Wolcott distinguishes ethnography as more than just a set of field methods and practices, separating it from many related qualitative research traditions as 'a way of seeing' through the lens of culture. For both beginning and experienced ethnographers in a wide range of disciplines, Wolcott's book will provide important ideas for improving research practice.
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
While the book may go into more history and theory than the practitioner needs to know, it does a great job of giving the attitude of ethnographic research rather than just a list of methodologies. While methodologies are important, the author makes it clear that it is more related to a mindset and posture than it is to a list of techniques. Lots of good examples and analogies to help the non-anthropologist understand what he's getting at.
Wolcott helpfully distinguishes between doing ethnography and using ethnographic methods and techniques... of course, the line will always be a bit fuzzier than I think he would like! Beautifully written for the ethnographic researcher, this is about reorienting oneself for the task. This is a hefty read - use it for higher level research.
This is a very worthwhile book by the prolific Harry Wolcott. I would like to warn Kindle buyers though that the edition for the Kindle is the 1999 one. It does say this if you scroll down, but the photo is of the 2008 edition, which is what I thought I was getting. I already have the 1999 one and wanted the newer one. Amazon has been deceptive here; obviously not a fault of the book or the author.