No Import Fees Deposit & $11.50 Shipping to Netherlands Details

$11.50 delivery

Temporarily out of stock.
Order now and we'll deliver when available. Details

Want it faster? The Kindle eBook is available now and can be read on any device with the free Kindle app.

$$27.95 () Includes selected options. Includes initial monthly payment and selected options. Details

Payment

Secure transaction

We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more

Ships from

Amazon.com

Ships from

Amazon.com

Sold by

Amazon.com

Sold by

Amazon.com

Returns

Eligible for Return, Refund or Replacement within 30 days of receipt

Returns

Eligible for Return, Refund or Replacement within 30 days of receipt

This item can be returned in its original condition for a full refund or replacement within 30 days of receipt.

Read full return policy

Details

Add a gift receipt for easy returns

$11.21 delivery November 1 - 22. Details

Deliver to Netherlands

Used: Good | Details

Sold by ThriftBooks-Atlanta

Access codes and supplements are not guaranteed with used items.

Add to List

Added to

Unable to add item to List. Please try again.

Have one to sell?

Sell on Amazon

Follow the Authors

See all

Bill Shireman

William K. Shireman

What We Learned in the Rainforest: Business Lessons from Nature Hardcover – January 9, 2002

by Tachi Kiuchi (Author), Bill Shireman (Author)

4.9 8 ratings

See all formats and editions

Price

New from

Used from

Kindle

"Please retry"

$26.55

—

Hardcover

"Please retry"

$27.95

$19.40

$1.71

Paperback

"Please retry"

$41.99

—

Kindle
$26.55 Read with our Free App
Hardcover
$27.95

24 Used from $1.71 12 New from $19.40
Paperback
$41.99

4 New from $41.99

{"desktop_buybox_group_1":[{"displayPrice":"$27.95","priceAmount":27.95,"currencySymbol":"$","integerValue":"27","decimalSeparator":".","fractionalValue":"95","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"uy5yga%2FhftzbUHf7gBZuM%2FRs4Kc%2BpTa9bkiyZXxS35Q8KA3iWC48jI%2F5SEZJl6eKHiIo4rPMjJSz4rK3nXE%2FThMjMv60%2Fa%2BWOyxhO33y0K8MDn9IPQ60dybhzUjNWlNsaOMmnxHLBKc%3D","locale":"en-US","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}, {"displayPrice":"$6.50","priceAmount":6.50,"currencySymbol":"$","integerValue":"6","decimalSeparator":".","fractionalValue":"50","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"uy5yga%2FhftzbUHf7gBZuM%2FRs4Kc%2BpTa9IC2YLGZfKU%2B54iOPC0gllEuSQeOk8fM93oV3fbFDy4bOYX%2FxOeOVpzs09vLKZLx2EWMWD4PFay6nwDhfuVDdf6HtiQtm1By21zbLKcEQxQYVireR1Lz5ZUjGgKTCdOqm0ZN%2FTXtoLoQ%3D","locale":"en-US","buyingOptionType":"USED","aapiBuyingOptionIndex":1}]}

Purchase options and add-ons

What We Learned in the Rainforest presents a surprising new business principle: by applying strategies and practices gleaned from nature-by emulating what it once sought to conquer-business can adapt rapidly to changing market conditions and attain greater and more sustainable profits.

With clear, direct language and dozens of real-world examples, Kiuchi and Shireman show how a company can become a complex living system that doesn't merely balance competing interests but truly integrates them. Examples from leading companies include:

How Coca-Cola CEO Doug Daft uses diversity to drive sales
How Intel founder Gordon Moore creates profit by design
How Bill Coors builds businesses on the theory that "all waste is lost profit"
How Shell profits as an industrial ecosystem
What Weyerhaeuser and activists learned from each other
How Dow earns 300% returns, and Dupont builds market share with eco-effectiveness, and more

This book shows that the old model of business-the machine model that pitted business against nature-is growing obsolete. In the emerging economy, businesses excel when they emulate what they once sought to conquer. They maximize performance as they become like nature, like a complex living system. By moving beyond the industrial machine model, and applying the dynamic principles of the rainforest instead, business can learn how to create more profit than ever, and to do so more sustainably.

Written by two would-be "arch enemies"-a hard-nosed CEO of a major corporation and a dedicated environmentalist-this book doesn't just balance competing interests, it integrates them into a truly revolutionary new paradigm. Kiuchi and Shireman present numerous real-world examples from leading companies-business strategies and management practices that maximize business performance by all measures: economic, social, and environmental. They illustrate the powerful business model provided by nature for driving innovation, increasing profit, spurring growth, and ensuring sustainability.

Print length

250 pages
Language

English
Publisher

Berrett-Koehler Publishers
Publication date

January 9, 2002
Dimensions

6.38 x 0.97 x 9.5 inches
ISBN-10

1576751279
ISBN-13

978-1576751275
See all details

Customer reviews

4.9 out of 5

8 global ratings

3 star

2 star

1 star

How customer reviews and ratings work

Sort reviews by

Top reviews from the United States

There was a problem filtering reviews right now. Please try again later.

spirals

From a professional forester

Reviewed in the United States on January 21, 2014

Verified Purchase

Wow, how fortunate we are to still have rainforests that can teach us so much.
I was surprised that that the authors never visited the oldest rainforests in the world, Daintree in Queensland, Australia.
This is a book for those that are realistic and genuine about sustainability.
I would advise any senior managers to take action after reading this book.
My years as a forester taught me many lessons, not so much about the forest but about life. this book is as applicable to foresters as it is to any other people in organisations, even that organisation is your family.
wonderful as the metaphor of the forest is made applicable to and for you!

Helpful

Anthony Ponceti

Five Stars

Reviewed in the United States on March 3, 2015

Verified Purchase

Loved the work and the story that Tachi Kiuchi explored in these pagesl.

Helpful

Morley Winograd

Bionomics Part 2

Reviewed in the United States on January 12, 2002

What we Learned in the Rainforest is a brilliant presentation of both the theory and practice of sustainable development. Its the best portrait yet of the power that comes from harnessing the energy of complex systems to grow profits and preserve our environment. Bill Shireman once again demonstrates his ability to rise above the dead end debate between jobs and environmental protection and with his co-author proves there is a third, better way. For those who loved Bionomics in the 90s, this book will provide new ammunition and ideas to carry the cause forward in the new millennium.

6 people found this helpful

Helpful

Richard E.

a fundamentally different view of business

Reviewed in the United States on February 3, 2002

As a business strategy consultant focused on the power of mindset in relationship to developing and executing complex and innovative plans, I am struck by how the authors have successfully viewed key business case studies through a totally different lens. If they are right, and it appears that they are, there is a 'better' view of reality from which to organize human activities - and if businesses want to continue to be competitive in the new globalized and highly technologized landscape they should take heed of the simple lessons found here. This book should be of interest for CEO's, policy makers and students of the environment alike. I intend to share it with my clients. Bravo!

One person found this helpful

Helpful

Christopher

Practical Manual for Both Visionaries and Practitioners

Reviewed in the United States on January 31, 2002

The authors take an engaging and critical look at the not-always-easy lessons that nature can teach us as we seek to survive and thrive in a competitive world. "What We Learned..." is compelling and challenging from the first page and very successfully bridges the gap between some of the more esoteric studies of ecology's relationship to business and the very practical business toolguides at the other end of the spectrum of the manager's toolbox. Find yourself a tree and invest in a great read. Then get back to your office and start doing something about it.

One person found this helpful

Helpful

Russell V. Thornton

This Book Draws Attention

Reviewed in the United States on January 31, 2002

I have never had anyone ask me about a business book that I was reading until I laid this one down on an airplane seat next to me. I have had 2 or 3 people ask me about the title, etc. It is entrancing and compelling! I personally found the subject to be thought provoking and timely, and it ought to be of staggering significance to companies that really care about their destiny and those of stakeholders in these very complex times.

One person found this helpful

Helpful

Price		$27.95
AmazonGlobal Shipping		$11.50
Estimated Import Fees Deposit		$0.00

Total		$39.45

Shipping & Fee Details

Image Unavailable

Follow the Authors

What We Learned in the Rainforest: Business Lessons from Nature Hardcover – January 9, 2002

Purchase options and add-ons

Customer reviews

Top reviews from the United States

There was a problem filtering reviews right now. Please try again later.

Top reviews from other countries

Buy new: $27.95$27.95 Ships from: Amazon.com Sold by: Amazon.com

Shipping & Fee Details

Buy used: $6.50

Sorry, there was a problem.

Sorry, there was a problem.

Follow the Authors

What We Learned in the Rainforest: Business Lessons from Nature Hardcover – January 9, 2002

Purchase options and add-ons

Customer reviews

Top reviews from the United States

There was a problem filtering reviews right now. Please try again later.

Top reviews from other countries

Buy new:

$27.95

Ships from: Amazon.com

Sold by: Amazon.com

Buy used:

$6.50