"Resonate shows you how to visually and emotionally connect with an audience so you can move them to action. I especially appreciated how she provides a paradigm shift for storytellers and speakers by positioning the audience as the hero and the presenter as the mentor."
"GuberÂ’s book is a fascinating new favorite. He leverages his own incredible life and those of successful storytellers from popular culture to demonstrate the power of using stories to persuade, convince and motivate people."
"This story-filled book is a delicious read that packs a wallop. Chip and Dan Heath offer actionable insights into how your brain makes decisions and how to harness both the Â“rational riderÂ” and the Â“emotional elephantÂ” to inspire change and influence choices."
"In addition to a great chapter on story, Made to Stick goes into important storytelling concepts such as the power of doing something unexpected and how to engage people on an emotional level. I love Chip and DanÂ’s books because they are great storytellers who include examples from a wide variety of industries, people and perspectives."
"I love this book because it teaches an important truth- control is out of control. People are creating and sharing stories about products and services whether companies like it or not. This book provides a roadmap for engaging the new storytellers."
"McKee is a screenwriting legend and this book is the revered and essential map for screenwriters around the world. McKee offers incredible insights into narrative that all kinds of storytellers will find useful throughout their careers."
"This book explores the psychological basis of the stories we tell ourselves and shows how negative mental stories can dismantle and derail us. Loehr provides detailed instructions on creating new personal narratives, "indoctrinating yourself," and then creating specific training rituals you can adopt to transform story into action."