Award-winning ball launcher!
The iFetch Too won “First Place” in the New Product Showcase dog category at SuperZoo, the pet industry’s largest trade show, and “Second Place” at the Global Pet Expo’s New Product Showcase. The best praise for us, though, is seeing online videos of dogs enjoying the iFetch Too! We care about safety too. Under the power/distance setting button, there is a button you can slide to lock the distance to 10 feet. No matter how many times you press the button to adjust distance, it will stay at 10 feet. This allows easy play indoors and is recommended for early training until your dog learns to wait behind (or beside) the iFetch Too when it launches.
A family company on a mission to create better dog toys.
We started the company with a grandfather / grandson tinkering project in the garage, followed by a successful Kickstarter campaign, and now almost four years of experience under our belts. There are a lot of dog toys on the market, but we strive for new and different. All of our products require some level of training to be able to play with the toys independently, which we think creates a wonderful bonding opportunity for owners and their pets. Even if your dog never "gets" the idea of dropping the ball into the top of the toy, you can still play and interact with them through the toy. These shared experiences are special. We like to think our toys are special too.
Describe your product in 3 words.
Healthy, fetching fun.
How did you come up with the idea for this product?
Once we developed the iFetch ball launcher for small dogs, we were flooded with emails from customers wanting a larger version for their big dogs. After another successful Kickstarter campaign, we launched production of the iFetch Too.
What makes your product special?
We think our iFetch Too ball launcher is an engineering work of art. We designed the launcher to only launch one ball at a time on purpose. The mental energy it takes for a dog to understand where and how to drop the ball so that it is automatically thrown for him is pretty amazing. And mental stimulation is so important for a dog's well-being. "Use it or lose it" applies to dogs as well as humans. Our iFetch Too launcher is portable, durable, and features an internal, rechargeable battery. All of these features were important to our customers.
What has been the best part of your startup experience?
The best part of our startup experience is seeing the videos owners post of their pets playing with our iFetch products. Watching dogs get so excited waiting for the ball to launch makes all of the hard work worthwhile. It is truly a family affair at iFetch. Denny, though supposedly “retired”, is the CEO and patriarch of the company. His daughter, Debbie left her medical practice, to help run the company. And Grant, the idea originator, has returned as our Sales VP to “launch” his career with us (pun intended). It's been a wonderful journey.