Customer Review

Reviewed in the United States on August 31, 2016
This book is more of an INTRO or PRE-101 to user/human-centered design. Norman is really good at introducing concepts and painting it with examples. I only wish that this book picked our brains more. There could have been many times he could have displayed the information in fun, amusing, and even trivial ways. It felt like he was giving us the cheat-sheet without doing what great teachers do: use creative means to present the information. This book is a primer, so if you are expecting some sick UX skill-based tips and tricks, you are out of luck. The text is foundational information that helps create a thought-leading designer. In a classroom setting, using this book would be fantastic. It lends some great inspirational food-for-thought for the aspiring designer. There are many broad concepts, each with endless possibilities for lesson plans and teaching material.
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4.6 out of 5 stars
4.6 out of 5
1,090 customer ratings