This is an independent review... I bought the coffeemaker on a whim hoping it would pan out... and I must say that I absolutely LOVE this coffee maker. Everything about the design makes complete sense starting with the removable water reservoir that makes it so easy to wash compared to a basic coffee maker where it's built into the main unit and you basically wash the reservoir on "clean" mode (they always get nasty over time). Secondly, the different brews you can make, starting with "small batch" which I love because I only make two cups in the morning. It can be difficult to get the right taste for a small batch on a 12 cup maker. It also has "classic" or "rich" brews which you can tell the difference. Classic is exactly what it sounds like, classic taste, while rich is a little stronger if you like stronger coffee, which I do! Lastly, there's a tablespoon scooper that attaches to the side of the unit which is very convenient. I haven't had the maker long, my only hope is that it lasts! Love the design!