DRENCH this thing. Get it SOAKING, SOPPING WET - and everything from waterproof mascara, to false eyelash glue, to lip stains just melt right off with a few gentle glides across your face. IF YOU HAVE TO RUB - IT IS NOT WET ENOUGH. Seriously. When it's fully wet, a gentle glide is all you need to erase the makeup from your face. DON'T WRING IT OUT after wetting it. If you do, it will be too dry. If you don't want it to drip, then BARELY wring the ends of the cloth, but keep the rest fully soaked. TRUST ME it will work for you. Just keep re-wetting as needed. I have extremely sensitive skin and even mildly abrasive things, like makeup brushes or cotton rounds, will cause irritation. This is the most effective makeup remover I've ever used and it is so soft and gentle. I'm gifting every girl in my life this for Christmas. I don't even follow this with a cleanser on my face, it is so effective. I just use the Makeup Eraser and then my moisturizer. My skin has never looked and felt better.