We bought this to replace a several-years-old monitor my husband used in his studio. Here's how the experience went:
What we needed: My husband is an artist who works both on location (plein air) and in the studio, so we wanted a monitor that would reproduce colors accurately. It also had to have very small pixels, so that he could get up close to see detail.
The buying process: We received this monitor very quickly after we purchased—within a couple of days. Everything arrived intact and the display was packaged well.
Unboxing and setup: Easy, and easy! Very intuitive indeed. We ran a HDMI cable from my husband's MacBook Pro to this monitor and found the setup process totally intuitive.
The verdict: Really nice subtle color variations, both at the light and at the dark ends of the spectrum. This monitor reproduces color in a beautifully balanced way, so you get a really natural-looking picture. In addition, its response rate is very quick, so there's no ghosting, making it ideal if you want to stream movies or watch YouTube videos etc. The pixels are tiny, so images look very realistic. In short, this monitor certainly does what it claims to do and has made my husband's creative life much, much easier. Highly recommended!