Awesome! It's quick and easy! And, to me at least, is just as good as any cooker or stove cooked rice without the wait time and need to get measurements right.
All you need to do is peel back the lid to the dotted line and cook in the microwave for 1 min 30 sec. I cook mine for 1 min 45 sec and came out great.
People who complain of strange smell and taste might have got a bad batch or cooked these for too long. 1min 45sec was sufficient for me. Only 15 sec passed their recommend time and no strange smell and taste. Taste like leftover re-heated rice. Not as good as fresh cooker rice, but still tasty and good enough for a meal.
These are smaller than I thought they would be. If you eat rice as part of a main meal, you would probably use 2 of these bowls to get the quantity you're used to.
Overall an excellent product for those who want quick and easy rice to eat with their meals, but don't eat rice enough to warrant buying a cooker and huge bags of rice.