I don't believe I've ever used such a moisturizing shampoo. I usually co-wash or use a cleansing conditioner and this shampoo makes my hair feel even more moisturized than conditioner. I have thick very curly 3C/4A black hair and this shampoo really made my hair feel clean and supermoisturized. You only need a little as their is lots of lather. Smells great...fruity. I think the price is good given you only need a little and I would venture to say some people may not even need to condition afterwards. I personally always deep condition after I shampoo but I only shampoo twice a month, I co-wash the rest of the time with conditioner. I also wanted to note for those who may not be aware. If you have build up on your hair from oils, hair sprays, gels, silicone, etc. it makes it impossible for moisture to penetrate. This is why you will read some people say that a conditioner or treatment made their hair dry. It is necessary to wash your hair with a real shampoo (or even a clarifying shampoo) a few times a month (depending on your hair) to get that build up off so your hair can receive all the stuff you put in it to make it healthy. This shampoo also does not contain sulfates but yet seemed to clean well enough.