Transcend the Trends

We’re more than makers; we’re doers like you. Our designs are inspired by our own experiences and built for your journey. We strive to make clothes that help you thrive in any environment and embody your adventurous spirit so you can focus on what really matters. Whether you’re commuting to work or wandering the globe, rest assured we’ve been there and used those moments to design a better product.

Our sustainable clothing movement was born from our pursuit of a more mindful, vibrant way of life. prAna started in a Carlsbad garage in 1992. We made the hang tags out of recycled newspaper pulp, shipped our products in repurposed fruit boxes, and welded our own display racks out of scrap metal. We employ this same mindset today as we continue to push the potential of women’s and men’s activewear and lifestyle clothing.

From innovative yoga apparel to performance organic cotton denim, long-lasting, high quality basics to trending silhouettes and prints, prAna’s mission is to fundamentally change the way clothes are made from seed to consumer.