In The Bowden Way, Steve and Bobby Bowden combine to bring the reader practical, common sense approaches to issues every one of us face on a daily basis. Moreover, the content keeps you interested, is easy to follow, and is very linear in moving along from one topic to the next. Of course, with Bobby Bowden, there's always a bit of that geniune humor we've all come to expect. I would strongly recommend this book for any and all ages, football fan or not. It's a refreshing read.