There are scads of studies linking the ability of children to read well with all kinds of other things: future academic achievement, success in the job market--you name it. This book artfully takes the mystery out of the process of helping your little one tackle the task of reading--in a very conversational and commonsense way. There are fun graphics throughout, and the book is not at all "academic". It also has terrific age specific reading lists--for your child to read alone, and for you to read aloud to your child. The late Captain Kangaroo and Fred Rogers would have approved--and so will your children!! Buy it today!