When I started researching marketing displays, I couldn't believe how expensive they are and considered making my own with poster board and packing tape, but I needed a professional-looking display, so decided to try this one. I am SO HAPPY I did! This item is just as shown and is very high quality. You can use either the blue or gray side for your display since it folds either way with ease, and it's just the right size to fit on a display table. Velcro sticks to it like crazy so you only need a little to keep something in place. I also like that it comes with a carry case, with plenty of room to fit your marketing materials. I highly recommend this item for those trying to market on a limited budget. I think it's the best you can get for the price.