My little girl just got this for her first birthday. I don't think I would have ever bought it because I didn't think it would be that interesting, thats why gifts are so great...she loves it! The opening to the purse is pretty narrow but just right for little hands and, from the looks of it, makes pulling things out that much more surprising and fun. She likes me to put the bracelet on her and now attempts it herself. She tries to put things BACK in the purse now as well, this is after watching me do it for her MANY times :) but thats what learning is about, I love seeing little progressions like this! She still likes to destroy most things I organize but little toys like this are great to help her focus on putting back what she takes out. One small thing at a time.... thankful for this cool little gift.