39 of 47 people found the following review helpful
You've got to be kidding me with all of these 5 star reviews
, January 29, 2012
This review is from: The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly (Paperback)
I can not tell you how disappointed I am that people gave this book a good review. What a waste of time this big boring read was!!! Honestly, if you know nothing about social media, this book could be useful, but if you have ever even logged on to Facebook, Myspace, Twitter or LinkedIn before, you probably could have figured out his "helpful" tips for yourself. This book couldn't be more vague. If you want a book that actually helps you put together a social media strategy for you business, DON'T WASTE YOUR TIME WITH THIS READ!!! I found The Zen of Social Media Marketing extremely more helpful than I found this over-wordy, over-priced, self-praising book.
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