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Customer Review

3 of 4 people found the following review helpful
5.0 out of 5 stars interesting peek into how the company was really started, October 11, 2012
This review is from: Netflixed: The Epic Battle for America's Eyeballs (Hardcover)
First i've got to say that one of the things i like most about this book is that it goes into the personal characteristics of the main characters. some business books focus on the general story, i find most interesting learning about the real people as the saying goes "warts and all".

an interesting thing is that the different names they were going to name the company, many of them were really good and you could see it now as "the" name if they had chosen it. unlike, as often is the case, where the name chosen ends up being head and shoulders above the others they were deciding on.

reed hastings comes off as a good and thoughtful businessman who is not without his flaws. the author is very fair neither building him up too much or being unfairly critical of him. what will probably be most surprising to readers is the fact that so many people contributed so greatly to the building of netflix. and is often the case, the company puts out a story making it seem like it was the one founder who toiled alone for years building the company all alone.

we also learn of the co founder of netflix who is an interesting and easy to relate to. i like the story because often when you read about a successful company, it details a young computer whiz who does things few can do. the story of netflix is of people mainly in their 30's building a hugely successful company from a simple idea with a bit of a twist on it.

all in all a great read and highly recommended.
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Showing 1-2 of 2 posts in this discussion
Initial post: Oct 12, 2012, 7:01:31 PM PDT
William Ying says:
Why did you capitalize the first letter of your review?

In reply to an earlier post on Oct 21, 2012, 2:44:16 PM PDT
T. Carter says:
I was wondering that, too. That "F" is extremely distracting. It makes the review hard to read.
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