I collect watches and currently have 8 Skagen watches. For the money, I think Skagen's are worth everything you pay for - it easily looks as expensive as other watches in the $300 price range. This is my favorite Skagen so far. The watch is the most UNIQUE in my collection of 25 watches because of its carbon fiber dial. I mean, how many watches have you seen that has a carbon fiber dial? And yes, it appears to be real carbon fiber and not just an imprint/faux carbon fiber. It's definately real because when you look at it from a slanted angle, you can see the carbon fiber threads under the gloss that they put over carbon fiber (to protect the fibers from fading). So you see that 3D illusion when you tilt it back and forth. Now this is the downside - because of that 3D effect, whenever I get look at the tiny date dials - I kinda get dizzy. But other than that, it's one of the most easily readable dials deispite how small the dials are. I haven't had this watch long enough to test how accurate the time keeping is, but from my other Skagen's, they keep time REALLY WELL. One of my Skagen's is about 3 years old (still running on its original batteries), and it loses only about 1 minute every half year (I have to re-adjust the time every 6 months because of daylight savings time, so I cannot say how well it keeps time over a one year time span). And "sporty" is an understatement - it looks like it's something from the future. I also have very small wrists (~5.25 inch circumference) and with the face of the watch at 41mm, it doesn't even big on my wrists. If you're looking for that one UNIQUE watch, definatlely take a look at this model.