My baby has SUPER sensitive skin. I tried Johnson & Johnson and she broke out in a major rash. After doing some research, I decided to spend the money and buy the California baby products. What a waste of money! I was getting very desperate because every time I would bathe my baby, her skin would flare up with horrible bumps that almost looked like she was about to bleed! FINALLY, a friend of mine suggested the Aveeno Baby products and I LOVE THEM! This lotion is amazing! My baby's skin is SO much better! She is not red and bumpy after I bathe her. I can't thank my friend enough for introducing me to this product.