- Paperback: 296 pages
- Publisher: O'Reilly Media; 1 edition (August 12, 2008)
- Language: English
- ISBN-10: 0596522347
- ISBN-13: 978-0596522346
- Product Dimensions: 9 x 0.7 x 9 inches
- Shipping Weight: 1.7 pounds (View shipping rates and policies)
- Average Customer Review: 244 customer reviews
- Amazon Best Sellers Rank: #14,559 in Books (See Top 100 in Books)
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slide:ology: The Art and Science of Creating Great Presentations 1st Edition
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From the Publisher
If a slide contains more than 75 words, it has become a document. You can either reduce the amount of content on the slide and put it in the notes, or admit that this is a document and not a presentation. If it is the latter, host a meeting instead of a presentation, and circulate the slideument ahead of time or allow the audience to read it at the start. Then you can use the remainder of the meeting to discuss the content and build action plans.
Presentations with 50 or so words per slide serve as a teleprompter. This less-than-engaging approach often results from a lack of time spent rehearsing the content, and is the default style of many professionals. Unfortunately, presenters who rely on the teleprompter approach also usually turn their backs to the audience. The audience may even perceive such presenters as slow, as the audience reads ahead and has to wait for the presenter to catch up.
True presentations focus on the presenter and the visionary ideas and concepts they want to communicate. The slides reinforce the content visually rather than create distraction, allowing the audience to comfortably focus on both. It takes an investment of time on the part of the presenter to develop and rehearse this type of content, but the results are worth it.
About the Author
Principal of Duarte Design since 1990, Nancy Duarte passionately pursues the presentation development and design niche. One of the largest design firms in Silicon Valley and listed as a top woman-owned business in the area, Duarte Design is one of the few agencies in the world focused solely on presentations, whether they are delivered in person, online or via mobile device. Nancy's twenty years of experience working with global companies and thought leaders has influenced the perception of some of the world's most valuable brands and many of humanity's common causes.
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Top customer reviews
Slide:ology provides theory behind visual communication using presentation media. The message is ...well, focus on the message of the presentation. The book provides basic design concepts that should help anyone in understanding what are the components of a well designed presentation. Key word here being design. I think some people struggle to understand that design means function and purpose instead of just making things pretty.
Some people mentioned small type and the book being hard to read. I thought the book was well designed and didn't have a problem with reading it. The pages provide ample room for taking notes.
The beauty of this book is how Nancy Duarte unintentionally gives life back to PowerPoint by giving us the basics of the art of presentation. The book contains information that is essential for any presenter, layout, font, color schemes. I have been presenting things to business audience for almost 30 years, and i wish I wish I had a fraction of Nancy's book, my life would have been certainly easier.
This isn't a how-to book of powerpoint creation, so don't expect to learn how to master Microsoft Powerpoint. It does teach you how to build a presentation that is compelling, appealing, emotional and powerful. It shows you how to make the powerpoint accompany YOUR message rather than make you a replaceable reader of the powerpoint being displayed.
If you do powerpoint presentations on regular basis, make the small investment of money and a larger investment of time to read, absorb and implement the tools that this book gives you. I've already recommended the book to all of my colleagues and am buying a copy for each member of my team!
I will be a better designer for having this reference.
On a side note I purchased the Kindle version first. I returned it because it was not really a Kindle text-based book. It was a collection of page snapshots. Even the Table Of Contents was an image and didn't include links to the chapters. I returned it the same day and purchased the hard copy. Figured if I was going to have to look at pictures, it's better on paper pages than a kindle screen.
I will continue to learn more about presentations and keep improving it so at some point the whole world will stop using bullet-point presentation and appeal to the emotion of the audience.