Top Selected Products and Reviews
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1.
- In Stock.
List Price: $40.00 Price: $27.20 You Save: $12.80 (32%) "This is pretty helpful for anyone who is doing fashion marketing or ..." - By Amazon Customer
This is pretty helpful for anyone who is doing fashion marketing or merchandising it helped me even I though I receive the book late base on my end(country location and system).(2) -
2.
- In Stock.
List Price: $125.00 Price: $90.92 You Save: $34.08 (27%) "A textbook, but helpful" - By Amazon customer
This was a required text for a class. I did find it to be a useful reference, but not planning on keeping it beyond the class.(4) -
3.
- In Stock.
List Price: $14.99 Price: $11.96 You Save: $3.03 (20%) "THIS BOOK CHANGED THE WAY I PERCEIVED FASHION!" - By Audra H.
This book is a must read for people who work in the fashion industry (design, marketing, PR, editorial, advertising, etc) .
The author Teri, goes in such great detail about how fashion changed forever. Each chapter reveals a layer of how mass production, licensing, and greed slowly killed the progression of quality fashion.
Whether you believe fashion is dead or not, I enjoyed learning about what was going on in the pass 50+ years.
(There are some grammar errors in the kindle edition, )(76) -
4.
- In Stock.
List Price: $105.00 Price: $100.26 You Save: $4.74 (5%) "necessary for business with fashion" - By Ana Carolina
Perfect for my work!
It is commonly known that fashion is big business, yet given its global significance, little has been written on the phenomenon of the fashion system. Instead, books have tended to focus on dress history, although recently the discipline has taken a more theoretical turn, with a spate of books appearing that analyze the underlying forces motivating fashion. This pioneering book unites theory and practice to provide an integrated series of snapshots taken from different perspectives of the fashion business in the second half of the twentieth century.(9) -
5.
- In Stock.
List Price: $115.00 Price: $85.88 You Save: $29.12 (25%) "Great Book!" - By michelle jones
great book, I using for a graduate school course! This a book that I will definitely be keeping since it has such great useful information and is current with societal and technological advances. Great reference tool for individuals working within the industry.(2) -
6.
- In Stock.
List Price: $105.00 Price: $48.00 You Save: $57.00 (54%) "necessary for business with fashion" - By Ana Carolina
Perfect for my work!
It is commonly known that fashion is big business, yet given its global significance, little has been written on the phenomenon of the fashion system. Instead, books have tended to focus on dress history, although recently the discipline has taken a more theoretical turn, with a spate of books appearing that analyze the underlying forces motivating fashion. This pioneering book unites theory and practice to provide an integrated series of snapshots taken from different perspectives of the fashion business in the second half of the twentieth century.(9) -
7.
- In Stock.
List Price: $78.64 Price: $21.99 You Save: $56.65 (72%) "Excellent presentation of fashion merchandising processes" - By FRANCESCO FERZINI (Switzerland)
It is now several years that I work in the commercial side of the fashion industry (trading). This book offers a scenic panorama of the fashion business processes from A to Z. Anyone working in the fashion business should have at least the basic knowledge of the merchandising cycle, from raw materials, to manufacturing, distribution and retail. I recommend it.(6) -
9.
- In Stock.
List Price: $30.00 Price: $21.99 You Save: $8.01 (27%) "Mainstream Fashion Business Fundamentals" - By K. Evans (Chicago)
I am not in the fashion industry, so you can take this review with a grain of salt--but How to Set Up and Run a Fashion label will give you business basics 101 to running a clothing line. The first sentence in the book sums it up quite nicely: "Running a successful fashion label requires 90 percent business acumen and only about 10 per cent artistic ability."
The book details the nitty gritty of each step along the way of your entrepreneurial journey into fashion--from coping to working on your own, setting up your working environment, managing your supply chain, legal, etc.
While this is a good primer into the business of fashion, it is very very mainstream, meaning if you into bootstrapping, this book will leave much to be desired. Innovative this book is not. It's more of a primer of how business has been done, ... full review(36) -
10.
- In Stock.
List Price: $16.99 Price: $12.07 You Save: $4.92 (29%) "The Best" - By Lisa S
This book is great for anyone who loves the Fashion Industry and dreams of one day working in it. In my opinion, it's a great read even for those looking to break into an industry other than Fashion. Annmarie has a unique writing style and her personality shines through in her writing. She provides great advice on interviewing, proper dress attire, and even office etiquette that can be utilized in any work environment. I love this book and highly recommend it to others!(24)
